REQUEST:

Print is Going Strong. But why?

For the last 20 years we have heard that the world is going paperless, and yet companies are printing materials all the time. So what is happening?

Print is a brand experience for your customer - Corporate Image

The Psychology of Print

People respond to physical, tactile materials. Look at books. Some people read on kindles or other devices, but for most people I know, the feel of the book, the weight and even the turning of pages are part of the experience of the book. Books are experiences, not a collection of words.

Your presentation and marketing materials are experiences. People respond to the craftsmanship and heft of quality objects in a way an email can not mimic.

Sometimes you just need printed materials.

Some industries need to make sure the information they produce is always available.

Healthcare- From patient files to forms, this industry is paper-intensive, and predicts to be even more so over the coming years. This is one industry that if the lights go out, that information needs to be in the patients hand and available.

Also, it is a lot more comforting to have the information to read in hand instead of just receiving a web address (“You need surgery – go to this website for more information.” is not what I would want to hear…)

Legal – Papers need to be signed, stamped, delivered, read and re-read. Imagine a wedding certificate as an email.  Much less romantic.

Financial / Real Estate / Insurance – All these industries produce paper that you need to have access to. If you are investing in a house, stocks or a new business it is nice to have a strong, well made folder or binder to hold your papers. It builds confidence that the organization you are dealing with exists, is legitimate and is planning to be there for you.

Printing Smarter

Print is just one component of your marketing and presentation, but it is an important one. Companies are printing less, but smarter – creating stand out pieces that have great feel, outstanding print and graphics and work with their branding.

Less but better is the mantra. Maybe you used to print 40,000 pocket folders every year. Much of that was sent to prospects that were not very warm or even pulled from lists. Now you make 10,000 folders – beautiful, a little heavier paper, maybe soft-touch lamination for a great feel – and send them to better qualified prospects.  Your returns are higher and your costs are lower.  That quality difference will be noticed and pay off with the clients.

What to look for in your Print Manufacturer? Your Success.

You don’t want to align your company with cheap folders, 3 ring binders that fall apart or a box that won’t close, and yet that is often what you get.

A print manufacturer should stress quality, knowledge, service and have the internal design staff to help you get exactly what you want and need.

Corporate Image has been creating custom presentation materials – from 3 ring binders, pocket folders to boxes of all types – for over 30 years. We come from a book binding tradition that started over 150 years ago and developed into what we are today.

From winning “Best Binder in the World” to GDUSA packaging awards, we have delivered the quality products that help make our customers successful. We don’t rest on our laurels, Corporate Image is constantly creating new solutions that give you quality with other attributes you need. From our eco-friendly tuck lock boxes and glue-less pocket folders to the worlds strongest 3 ring binders (flexed 250,000 times without failing!), we give you quality that will help you shine.

Print is alive and well and still helping you stand out with your clients! Contact us to get more information on how we can help you!


Better Healthcare and Medical Information Kits

At one point or another as a designer, you will work with healthcare providers or medical device manufactures.

At Corporate Image, we have worked with many designers and healthcare facilities to develop patient friendly and beautiful information kits.  Whether  you are creating patient information packets and medical supply information kits everyday or for the first time, we would like to share what we see happening in medical information kits.

medical information kits - Corporate Image

From custom presentation binders, pocket folders, 3-ring binders and boxes, we see the trends as they happen.

Come check out our page on the trends we see in patient and medical information kits!  We update as we get new projects in, so it is worth checking in regularly!


Cool Custom Printed Mailer – Corporate Image

While we are known making the best 3-ring binders in the world, Corporate Image does a lot of other things equally as well.

Take this mailer for instance:

The Vision Council created these eye-catching mailers to send brochures. With a great look, natural matte finish and a simple folding style, these custom mailers are effective and affordable.

 

custom printed mailer for the Vision Council - Corporate Image TheVisionCouncilmailer

 

Custom four flap enclosure mailer specifications:

6-1/4” wide x 6” high four flap enclosure (flap redesigned with a squared closure) with a 1/4” spine with dust flaps to hold a brochure. Die #8661

Custom four flap enclosure mailer environmental benefits:

Ships Flat, saving money, space and fuel.

100% recyclable


Understanding Your Plastics – PVCs

So why limit your exposure to PVC?

Our sister company Naked Binder makes off the shelf eco friendly 3-ring binders and pocket folders and has done a lot of research on vinyls, plastics and the environment.  Corporate Image has been printing with soy inks, using recycled papers and board and making custom recycled and recyclable 3-ring binders, pocket folders and boxes for nearly 30 years. Together we plan to make recyclable 3-ring binders and folders the standard, eliminating tons of vinyl waste in our landfills, offices and homes.

Why you ask?  So happy you did!

Health

No other plastic contains or releases as many dangerous chemicals. These include dioxins, phthalates, vinyl chloride, ethylene dichloride, lead, cadmium, and organotins. There’s no safe way to manufacture, use or dispose of PVC products

In You and your food. As a persistent bioaccumulative toxin (PBT), it does not breakdown rapidly and travels around the globe, accumulating in fatty tissue and concentrating as it goes up the food chain. Dioxins from Louisiana manufacturing plants migrate on the winds and concentrate in Great Lakes fish. Dioxins are even found in hazardous concentrations in the tissues of whales and polar bears and in Inuit mother’s breast milk. The dioxin exposure of the average American already poses a calculated risk of cancer of greater than 1 in 1,000 – thousands of times greater than the usual standard for acceptable risk. Really scary is that dioxins concentrate in breast milk to the point that human infants now receive high doses, orders of magnitude greater than those of the average adult.

Air pollution near plants: In Mossville, Louisiana, air monitoring conducted by the US Environmental Protection Agency in 1999 showed concentrations of vinyl chloride more than 120 times higher than the ambient air standard.

Working in plants: Studies have documented links between working in vinyl chloride production facilities and the increased likelihood of developing diseases including angiosarcoma of the liver, a rare form of liver cancer, brain cancer, lung cancer, lymphomas, leukemia, and liver cirrhosis.

(non) Recycling

The multitudes of additives required to make PVC useful make large scale post consumer recycling nearly impossible for most products and interfere with the recycling of other plastics. Of an estimated 7 billion pounds of PVC thrown away in the US, only 14 million – less than 1/2 of 1 percent – is recycled. The Association of Post Consumer Plastics Recyclers declared efforts to recycle PVC a failure and labeled it a contaminant in 1998.  We tried.  Learn more about how that went.

Although vinyl is in theory recyclable, there are currently no vinyl recycling programs available.  The vast majority of PVCs end up in landfill or incinerated – and both are environmentally hazardous. Currently 0.1% to 3% of vinyl is recycled (mostly industrial waste) of the 2 billion and 4 billion pounds of PVC that is discarded in the US every year.

Fire dangers

PVC poses a great risk in building fires, as it releases deadly gases long before it ignites, such as hydrogen chloride which turns to hydrochloric acid when inhaled. As it burns, whether accidentally or in waste incineration, it releases yet more toxic dioxins. PVC burning in landfill fires may now be the single largest source of dioxin releases to the environment. If you see the former entry about recycling, with the approximately 8400 landfill fires every year in the US, this is an issue.

More Information

What are Dioxins?

Types of Vinyl

 Links to more information

Healthy Building Network

EPA Enforcement    EPA regulates

Ecocycle on recycling

PVC Information

dangers in making   dangers in fire      disposing of PVC

Center for Health, Environment and Justice.

PVC, the Poison Plastic – Unhealthy for Our Nation’s Children and Schools: PDF | HTML

Our Health and PVC – What’s the Connection?: PDF HTML

PVC Flooring and Toxic Cleaning Products: PDF | HTML

Top Ten Reasons Your School Should Go PVC-Free: PDF | HTML

PVC & Environmental Justice: PDF HTML

PVC Policies Around the World: PDF | HTML

Wikipedia’s entry

Ted Talks: Diana Cohen: Tough Truths About Plastic Pollution

Ted Talks: Capt. Charles Moore on Seas of Plastic

Healthy Building Network

 

Vinyl Industry Sites

Vinyl Institute

PVC.org


Tab Dividers and Insert Pockets For Half Sheet Notebook Binders

For those of you who like the concise half sheet notebook binders, you will be happy to know that you can get all the extras with a small binder that are available with a full sized binder.

Notebook binders are great for meetings, conferences, workshops.  A great combination of form and function, these smaller 3-ring binders offer great branding in a package people will enjoy carrying around. Many people despair at finding the same great “extras” that you can get with a full sized binder.

Corporate Image would like to let you know that a notebook binder has no limitations!

Index Tab Dividers for notebook binders

Available in banks of 4-8 tabs, full color printing, the notebook tab dividers are every bit as flexible and customizable as full sized tabs.

Custom Printed Tab Dividers GI43 - Corporate Image

 

Paper Pockets for half sheet notebook binders

Pockets in vinyl binders rip out after a few uses, but these great paper pockets will last.  A paper binder pocket is a clip in pocket folder for your binders. It can be used combined to work both as a tab divider or separate pocket depending on what you need. This means information can be added anywhere in the binder, not just shoved in on the inside covers.

Added benefits are the ability to print full color for maximum branding – these binder pockets will match any of your other pieces from the binder to you information. If you business is very eco-friendly, a fully recyclable bare board binder pocket might be the way to go:

Recycled Pocket Pages

 

Half sheet notebook binders have a full range of options that can help you get your information to the people you want to reach.  The smaller binder saves you on shipping costs, materials and printing costs while delivering a big impact.

Get more information on notebook binders here!


Do I need a pocket folder, a presentation binder or a 3-ring binder?

How do you decide between a pocket folder, presentation binder or a 3-ring binder?

First off I am going to assume that you know what each of these items are.  (if not, scoot down to the bottom of the post – just don’t tell anyone)

Time to talk to yourself.  If you can answer these questions, it will make your choice easier:

  1. How much paper needs to be put into my presentation?
  2. Are there a lot of variable sheets that get used a lot?
  3. Do I need the paper to be secured (i.e. not fall out ever)?
  4. How long does the marketing material need to last?
  5. Is this resource heavily used?
  6. Do I need shelf presence (does it need make itself known on a bookshelf)?

Get a 3-ring Binder -

if over 220 sheets of paper, it needs to last and or is heavily used.

The more paper you need to use and the more heavily used your information is, I would suggest a 3-ring binder.  The heavier board means it will stand up to abuse better and keep looking great. And also, the weight of all that paper risks pulling a rivet out of a presentation binder.

These are great for proposals – especially in Engineering and Construction – interior design, sample kits, car companies, and a lot of other uses.  Also ideal for conferences and important meetings. Added bonus of branding for quality, sturdiness and design possibilities.

Get a Presentation Binder -

if under 220 sheets of paper, paper needs to be locked in and/or there is some variable paper (presentation binders have pockets too!)

Presentation binders straddle the hardback 3-ring binder and a pocket folder in that they have pockets and a ring.  The paperboard is not as sturdy as a 3-ring binder, so if it is going to be heavily used over a longer period of time – consider going to the 3-ring binder.

Many healthcare information packets use presentation binders for a few reasons: It only gets heavy use for a limited period of time, pockets allow extra information to be easily stored and the rings hold the important information in place.

Get a Pocket Folder -

if you have a smaller amount of paper that may need to be accessed out of order.

Sometimes a pocket folder is the ideal thing.  Great branding possibilities, easy to cary and organizes all of your papers in a flash.

We have seen a lot of these in healthcare and financial information packets, and for anything that just needs to hold less, but important, paper.

 

Definitions!

Pocket Folders

eco friendly Two_Pocket_Folder - Naked BinderPrinted or plain 18pt or 22pt paper with pockets that is folded so the pockets are on the inside. Usually with 1 or 2 pockets that can be horizontal or vertical.  All this brings a huge amount of variations of pocket styles, capacity pockets…

 

 

 

Presentation Binder:

presentation binders - paperboard binders - Corporate ImagePrinted or plain 18pt or 22pt paperboard with or without pockets, folded with a spine that holds a 3-ring mechanism.  Sort of a hybrid between a pocket folder and a binder.

 

 

 

3-ring Binder

custom eco friendly 3-ring binders - Corporate ImageA heavy recycled board (in our case 94pt to 110pt and 100% post consumer waste) that can be bare, wrapped in cloth or printed paper sheets with a 3-ring mechanism to hold various amounts of paper. We case and line our binders like a hardcover book. Why?  So they are the strongest 3-ring binders in the world.


American Package Design Awards

Corporate Image is proud to announce that three of our clients have won 2014 American Package Design Awards

Congratulations to Prestige Tuxedo, HealthPartners and Meyocks Group / Delta Dental of Iowa!

Award winning 3-ring binder and corrugated box - Corporate Image

Award winning Marketing kit - Corporate ImageAward winning spiral bound binder - Corporate Image

Learn More Here

 


Don’t let your marketing materials be ruled by limitations.

Marketing materials – from in-house information binders to sample kits – say as much about your company as the information in them.

There are a lot of manufacturers and printers out there who can do some things well, but when you start working on your marketing materials you don’t want to be limited by the few things they can do.

Custom Sample Kit for the building industry- Corporate Image

Corporate Image has been making quality marketing and presentation materials for almost 30 years. From 3 ring binders (voted best in the world) to pocket folders, sales boxes, sample kits and tab dividers, Corporate Image has the highest quality and largest range.

Our in house packaging designers can make sure you exceed your expectations.  Need to show 120 tiles? No problem. Window sashes? Sure. Patient information kits? Absolutely.  We can create a solution for your needs or use one of the many hundreds of dies that we already have.

Corporate Image is a green FSC certified printer.  We can spec papers up to 100% post consumer waste and use soy inks.  Our products can all be FSC certified.  If you need a fully eco friendly 3-ring binder or pocket folder we have a range of options for you.

You should not have to settle.

Allow your marketing materials to be as creative and amazing as you are. 


Need a Custom Printed Pocket Folder (and something to hold you over)?

Sometimes you need those custom pocket folders yesterday. You consider the overnight pocket folder printers but realize you need the higher quality that your brand is known for.

Corporate Image can give you the quality printed folders you need and get you a high quality option to hold you until you receive your folders.

high quality printed pocket folders for healthcare

 

Horizontal or vertical pockets, one or two pockets, capacity pockets, glueless, printed one or two sides – there are amazing amounts of options that are all part of our pocket folder collections. Find out more – contact us .

Need some really nice folders right away? Check out Naked Binder - a sister company of Corporate Image.

Naked Binder is an off the shelf (non custom) eco friendly option for 3-ring binders, pocket folders and tab dividers.

eco friendly Two_Pocket_Folder - Naked Binder Made from FSC certified 100% recycled post consumer waste, these folders are clean, well made and 100% recyclable.

Order 1 or 1000, Naked Binder usually ships within 24 hours.

This is the perfect fit for when you are getting those great printed pocket folders from Corporate Image!

 

 

 

Custom printed or off the shelf eco friendly – Corporate Image and Naked Binder have what you need!


Marketing Engineering and Construction? A Resource.

Engineering and Construction firms have special marketing needs.  Corporate Image has worked in this industry for many years giving us the insight and expertise to help you get exactly what you want.

Eco friendly marketing kits for engineering and constructionFrom custom 3-ring proposal and spec binders to paperboard and corrugate sample kits and pocket folders, you can get the quality printing and manufacturing that you demand in your own work.

We have found solutions to showcase window frames, bricks, tiles, carpets as well as the best proposal binders you can find.

Our products are eco friendly from the 3-ring binders to the corrugate boxes, printed with eye popping color soy inks on FSC certified papers.

Whether you are in the contract industry, engineering  or construction let us help you get the quality and impact you deserve.

 


Custom Presentation Folders and Pocket Folders: get the Best!

In the cut throat world of printing, it seems like you can get a custom presentation folder or pocket folder for next to nothing.

Be careful what you ask for when you ask for a cheap pocket folder.

custom pocket folder designsIf you want to make a really good impression, you need good materials.  Whether your client is getting a remodel of their kitchen, investing in stocks or getting health information, a poorly made, poorly printed presentation pocket folder is going to make you look like you don’t know what you are doing.

What should you be looking for in a presentation pocket folder?

In-house packaging designers.

If you need a special design, make sure your printer can handle it. You don’t want a rough approximation of your design, but and exact precision folder.  Make sure to get a mock-up to insure it is what you want.

Professional pre press.

Insure your files are complete and there are no errors.  If you need a change in how your job is printing to insure highest quality, this is the place to catch it.

no gang runs

Gang run is cheaper for your printer because they are not adjusting the press to your job, but to the average job.  The pressman’s job on these runs is to make everything OK.

Ask yourself the question: Do you want your clients to see you as the average company?

print in house

Control over color, quality and  is all easier if it is done in house.

Corporate Image has in-house package designers, pre press and press-people  with years of experience.  Our job is to make sure that you stand out as the exceptional company that you are. We deliver the highest quality presentation folders and pocket folders and have created industry standards in many of our products that other companies are struggling to meet.

Call or contact Corporate Image today to let us help you be exceptional.


25 Best Pocket Folder Designs

We have made a lot of pocket folders over the years.  Through working with thousands of clients we have come up with a list of the 25 best pocket folder designs.

The best pocket folder designs - Corporate Image

 

To find the best pocket folders we looked at versatility, ease of use, interesting designs and best printing and manufacturing.  We are not looking at the artwork on the folders (that my friends is up to you) but the actual design of the folders.

From capacity folders, glueless folders, eco friendly and ship flat folders, we have them all.

Check out the 25 Best Pocket folder designs here!

 


Eco Friendly 3-ring Binders and Pocket Folders.

It used to be that eco friendly was code for poorly made. Not anymore.

Eco friendly marketing materials (from 3-ring binders and pocket folders to tab dividers and sales boxes) are better value, better quality and better for your image.

custom eco friendly 3-ring binders

For the last 3 years the 3-ring binder voted best binder in North America (and once Best Binder in the World) was a Corporate Image binder.  Our products offer a greater range of printing and customizing opportunities and an amazing look, feel and range of possibilities.

Greener, eco friendly materials and practices.

Corporate Image is a green FSC certified printer who has been using soy based inks for over 20 years.  Our binders are made with 100% post consumer waste board, our papers use recycled content and the entire binder is recyclable.

Along with using recycled materials, our products are built to last.  One of our bare board binders (from Naked Binder – our eco friendly office supply company) was tested to 250,000 flexes without fail. That means you can open and close that binder 20 times a day for 34 years.  Try that with vinyl.

Quality. Craftsmanship.

Marketing materials show who you are as a company – what you believe, how you practice and how well you will perform.  Corporate Image believes in what we do, and we take pride in making the best pocket folders, binders and boxes you can find.  From our printing and packaging designers to construction and shipping, we make sure you are getting what you want and more.

Corporate Image sets the standard that other manufacturers are trying to meet.

Eco friendly marketing materials, from 3-ring binders to sales boxes, are now the best quality, best branding and best value you can find.

Find out more! Get Samples or a Quote or chat with one of our sales consultants!


Working on a Custom Pocket Folder? Do we have a design resource for you!

Whether you design pocket folders every day or just once in a while, it can be nice to have a design resource that covers folder styles, options and materials.

custom pocket folder designsWe make pocket folders everyday and we know what works, what doesn’t and what can make your folder stand out. This design resource covers more than just one and two pocket folder designs (though we have a bunch of those!), but also expandable and capacity pocket folders, glueless pocket folders and folders that hold more than just paper.  Check out the Pocket Folder Styles guide for more on those.

What kind of customizing you need done can also be an issue.  Do you want a digitally printed folder or offset?  Foil Stamping and debossing? Find out your options for custom pocket folders printing here.

Greening your pocket folders? A complete look here.

This pocket folder resource is part of an effort by Corporate Image to make your design life easier.  We will be adding more information as time passes, as well as more resource centers (we have the 3-ring binder resource pages up here, and our sales box and tab divider design resources too!)

Check out the custom folder resource guide.  Let us know if we missed anything, we are working to make it as complete as possible.


Delivering More than Expected

When you want a powerful presentation

Every company must have the standard pocket folder, right? It’s a business staple – practically as crucial to daily operations as ballpoint pens and the coffee station. But if everyone uses pocket folders, how can yours stand out? Some say that it’s what’s inside that counts but industry leaders know that a pocket folder is the essential presentation piece that can help seal the deal…even before the folder is opened. Even if your folder has a simple design, the printing and materials matter. Corporate Image is best positioned to transform your folders into persuasive performers with state-of-the-art innovations and dynamic product solutions. No matter the configuration – and we offer them all – you want your pocket folder as well as your impression to last. You see, just because the pocket folder is a standard, it needn’t be ordinary.


Green Innovations in Pocket Folders

Glueless Pocket Folder

New Glueless Pocket Folder

Improvement is on ongoing process at Corporate Image. Take pocket folders, for instance. We have an incredibly successful line of them. So, we certainly didn’t have to launch a year-long-review and redesign project. But that’s exactly what we did. And the results are astonishing. Greener, leaner, smarter folders. See the 25 top pocket folder designs here!

Our packaging designers and production team examined every single folder in our extensive die library. When formats could be scaled down to allow printing on a smaller sheet, they redesigned the die, reducing paper waste. Velcro closures were eliminated and innovative tuck closures were designed, eliminating the need to remove the Velcro before recycling the pocket folder.

They also created a new folder designed to ship flat and assemble on demand. Glueless folders are less expensive and take less energy to manufacture. They are a breeze to assemble. Just fold the scores, tuck where indicated and you have a multi-purpose folder. Ingenious! And they can go directly into the recycling bin when no longer needed.

New FSC certified coated and uncoated paper choices have been tested and added to our line. They print beautifully and include stocks with 10%, 30% and 100% recycled content. The choice is yours!


Designing Pocket Folders that Stand Out

Custom Printed Pocket Folders

Corporate Image pocket folders offer unlimited design options

When you make a pocket folder there are many standard options from which to choose. One pocket, two pocket, business card cuts, portfolio closures – even a relatively standard pocket folder can be spectacular. (You can download a PDF of the 25 best pocket folder designs here!)

But if you have a client who wants to make more of an impact or be memorable in the eyes of the prospect or client, there is another level to aspire to.

Corporate Image has been serving this market for over 30 years. We print and produce a wide range of custom folders that offer superior printing and versatility – all designed to differentiate your brand or set you apart from the competition. Our product designers can work with you to create a unique custom folder for exactly what your client needs. Perhaps your pocket folder needs to feature a die-cut window to allow your interior pages to shine through, hold a flash drive or expand to accommodate a wide range of inserts.

We make it easy for you. with our print quality, product knowledge, on site product designers and a production facility full of craftsmen who are dedicated to delivering quality folders on time every time.


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