REQUEST:

Paper Weights: what they mean, how they convert

 Paper Weights are confusing.

As a print manufacturer Corporate Image deals in all kinds of paper stocks, but we find not all of our designers know all the nuances. Whether we make a printed 3-ring binder, a pocket folder or a cool sales box, paper stocks will vary heavily.

Lets look at this question which you might run into if you want to put a 3-ring binder in a sales box.

Question:  If you have 18 pt. and 100# papers how do those compare?

First off, lets find out what it all means:

Definitions:

    • Basis Weight
      The basis weight of a paper is the designated fixed weight of 500 sheets,
      measured in pounds, in that paper’s basic sheet size.
      It is important to note that the “basic sheet size” is not the same
      for all types of paper. For instance

      • bond or ledger paper sheet size: 17″ x 22″
      • Text, offset or book coated papers: 25″ x 38″
      • Cover stock: 20″ x 26″
    • Caliper
      Caliper refers to the thickness of a sheet of paper expressed
      in thousandth of an inch. This measurement is taken with a micrometer.
      Normally, paper caliper should not have more than a + or – 5% variance
      within a sheet. Generally, the relation between caliper and basis weight ….
      the greater the caliper (the thicker the paper), the greater the paper weight.
    • Equivalent Weight
      While different paper types have different basic sizes,
      papers can still be compared by using equivalent weight.
    • POINTS
      Every POINT=.001 inch
      For Example: 10 pt card = .010in.

Now the question is how those translate.

Up above we were looking at 100# offset text vs 18pt stock.  Actually these are pretty far apart. So as we look down the list, we see that 100# text paper is only about 6pt (listed as caliper on the chart). Much lighter paper, which you would expect.  18pt., as we find out, is a very sturdy stock – useful for strong pocket folders or paperboard boxes. 100# text is great for printing that might wrap your 3 ring binder.

Understanding Paper Weights - Corporate Image

 

Paper weights don’t have to be confusing.  Now when you are working on a new design and printers are quoting papers, you can have an easy resource to insure you know exactly what they are talking about.


Iowa – More Interesting than you think.

For many of you when you think of Iowa, you may be thinking Idaho (potatoes) or Ohio (Cleveland).  We get it.

So besides being the best place for young professionals and apparently the new hipster capital of the country, lots of corn and soy beans – What else does Iowa have?

From ax wielding artists, to the people who build pipe organs and one of the main protectors of seed diversity Iowa is surprising is it’s range.

Michael Squire - Iowa Artist Seed Savers - Preserving Biodiversity

 

Even the company that makes the best 3-ring binders in the world is represented! Hey that is us!


Custom Index Tab Dividers – Eco Friendly and Recyclable!

Your company believes in being environmentally friendly and wants great design, printing and quality. Your job: Find a index tab divider for their information kits that fulfills all of these needs.

Corporate Image has a quick guide for what to look for in index tab dividers!

Custom printed index tab dividers - Corporate Image

 

Organizing with tab dividers is just one aspect of what you need when you are ordering tabs.

Design Flexibility:

Can you print your index tabs to match your other printed materials?

If all of your materials are printed with spot PMS and spot UV, being able to match that is makes your whole kit stand out. Know whether you can print either offset or digital and how close it will match your other materials.

How many tab dividers do you need?

Do you need a bank of 5, a bank of 10 or three banks of 6 tabs? Are your tabs standard square tabs or rounded or custom? Are there templates and are they easy to use?

How many tab dividers you order will obviously depend on how many categories of information you are separating. Whether you get a bank of 10 or two banks of 5 will depend to a degree on how much information you are putting on the tab itself as well as the aesthetics of how you like the tabs to look.

Recycled, recyclable and eco friendly tab dividers.

Seriously, with all the choices out there, how could you not get a tab divider that is printed by a green printer and is 100% recyclable. Soy inks, recycled papers and the ability to recycle the divider actually don’t really affect quality, price or options. To get anything else would go against your companies responsibility statements and ruffle feathers all the way to the top.

Whatever you need for your tab dividers Corporate Image can help you.

We have been making index tab dividers along with our sales boxes and 3-ring binders for over 30 years! Custom or standard, digital or offset printed, we are experts in helping you get exactly what you need. Great templates and an in-house product designer can make your life easier!

Contact us for more information and samples!

 


Budget vs. Quality in Print: A False Dilemma

Get the best price, or make it look great. This marketing dilemma has been handed down for ages.

Lets face it, in order to represent your company or your client well, quality is key. If what you hand out to your customer is poorly made, badly printed and falls apart, what does that say about your company?

On the other hand, there are only so many marketing dollars and they have to last as long as possible. Justifying a major printed expense when budgets are tight is nearly impossible.

So what is the answer? Both are right.

Wood flooring sample binder - Corporate Image

The real question is why you can’t have both? Take the above piece as an example.  Great printing, easy display, strong presentation and in a sturdy binder making it easy to keep handy on a shelf.

Could this have been done in a way that cost a lot more? Absolutely. Is it a design that offers a great answer to the problem of showing 9 pieces of stone? Yes it is.

If you have issues with quality vs cost, perhaps you need to talk to your packaging manufacturer more. Corporate Image has been in crafting 3-ring binder, pocket folders and boxes of all types for 30 years. Our quality is unmistakable and well know in the design community. Equally important is our experience with product design which allows us to envision a range of solutions that can give you the quality within your budget.

Don’t get me wrong, we love the super complicated, multi-piece jigsaw puzzle-ism marketing kits that just blow everyone’s mind. Everyone from production to product design gets to rethink what is possible for those! That doesn’t mean we down’t love the clean lines of a great presentation piece that solves a problem just as hard – balancing the budget and getting great presentation materials.

If anyone tries to convince you that there is a choice between your budget and quality, find a new presentation manufacturer.  In fact, call us!

 


Cloth 3 Ring Binders: Classy, strong and tactile.

If you are looking to up your 3 ring binder game, look into a cloth binder.

cloth 3 ring binders - Corporate Image

 

A cloth binder offers a sense of elegance and permanence that you don’t find in plastic or vinyl binders. Plastic and vinyl project a feeling of impermanence, cost cutting as well as being toxic.

Cloth binder options:

Color. and lots of it.

B-cloth, Pearl Linen and Verona Naturals are three options for wrapping your binder (b-cloth shown below)

color options for your cloth 3 ring binders - Corporate Image

 

Why not merge the beauty of cloth with the branding of print? With printed spine wraps your 3 ring binder can have it all.

Printed Spine Wrap and Cloth Binder

 

 

 

 

This binder is a great example of a print and cloth mix.  A printed spine wrap visually pops next to the classic look of the foils stamped cloth.

The brand is supported and enhanced by the contrast.

 

 

 

 

 

 

 

 

 

Foil Stamping.

Foil stamping is on cloth offers a range of options and colors allowing you to match corporate colors and logos. Sometimes subtle, sometimes bold, foil stamping gives a unique look for your binder.

cloth binder options - foil stamping - Corporate Image

 

The benefits of cloth go beyond looks and feel.  Book cloths are incredibly durable making a cloth binder stronger than almost any other binder you can find.  The cloth binder you make today can easily still be in use (and looking great) 30 years from now. How do we know?  We use our own product and Corporate Image is 30 years old.

If you are considering using a 3 ring binder to represent your company, a cloth binder gives you a feel, look and branding that is unique. Contact us to learn more!


How do you manufacture the best 3 ring binders in the world? We can tell you!

Corporate Image is a binder manufacturer that has set the bar for quality 3-ring binders.

With international awards like Best Binder in the World and Best Binder in North America, Corporate Image is a Midwest printer/manufacturer with world class quality.

So how do we make our amazing, strong, award winning 3-ring Binders?  Click here and see for yourself!

How to make the worlds best 3-ring binder - Corporate Image


How to Recycle a 3-Ring Binder Made Easy.

Recycling a 3-ring binder is easy - ( assuming you don’t have a vinyl binder )

If you have a paper based binder – not plastic or vinyl, you are already working with a much more eco friendly binder.  The core of ever Corporate Image and Naked Binder is 100% post consumer waste binders board.  Every binder is recycled and recyclable.

This Naked Binder video shows you how you can have your eco friendly 3-ring binder ready to recycle in seconds.

Tools You Need:

Flat head (standard) Screwdriver.

9 seconds.

Recycling a Vinyl Binder is harder. There is no option to just recycle a vinyl binder the way you can a paper one. They fall apart faster and yet are basically landfill – somewhat toxic landfill. Naked Binder tried to find a way to recycle vinyl binders. If you like you can read about our quest here.

First, pop out the ring, just as you saw above.

Next take a knife and cut open the vinyl about a half inch from the edge of each panel and on the spine. You will probably need to split the vinyl on at least two sides of each panel to remove the chipboard panels inside.

Now that you have the components, the board can go in the paper recycling, the metal in the metal recycling and the vinyl? Now there is a good question. time to get on the phone to find out if your city/county/state has vinyl recycling capabilities. You will find they don’t. While the industry says it recyclable “there are currently no vinyl recycling programs available.” (from thread post).

If you have 6 binders, this is a pain, takes about 30 minutes, and a bit of garbage that will go to landfill. If you are a corporation with 10,000 binders, this is more serious. Besides the time to separate each component, Landfills consider vinyl a toxic asset in large quantities. The 3,000 pounds of vinyl you have will need to be shipped to a special landfill or stored indefinitely.

In these cases, the per binder cost sky rockets. Including labor, storage and shipping (along with short life and toxicity) into the binder price may convince you that the initial cost savings were not worth it.

The moral of this tale is to use paper based 3-ring binders.  They are stronger, look better and 100% recyclable!


Better Healthcare and Medical Information Kits

At one point or another as a designer, you will work with healthcare providers or medical device manufactures.

At Corporate Image, we have worked with many designers and healthcare facilities to develop patient friendly and beautiful information kits.  Whether  you are creating patient information packets and medical supply information kits everyday or for the first time, we would like to share what we see happening in medical information kits.

medical information kits - Corporate Image

From custom presentation binders, pocket folders, 3-ring binders and boxes, we see the trends as they happen.

Come check out our page on the trends we see in patient and medical information kits!  We update as we get new projects in, so it is worth checking in regularly!


Featured Projects: 12 Great Designs to Check Out

12 Amazing Presentation Marketing Kits

Ready to see amazing projects that designers are putting together?  Fasten your seatbelt! From presentation binders to great sample kits, there are a lot of great ideas to stimulate you for your next project!

The project cover presentation materials for everything from the financial industry to medical, building to manufacturing to retail – so the chances are you will find an inspiring piece for what you are working on.

 

Great Sample kit for Flooring samples - Corporate Image

This piece holds flooring samples in an easy, well branded way that allows customers to quickly see their options and not have to juggle 5-10 different samples to see what they want.

Come See All 12 Great  Presentation Product Designs!

Whether you are new to 3-ring binders and box design or an old hand, we can help you with your own presentation kits from our in house packaging design team to award winning manufacturing.

 


Our Clients – This is how our meetings go

 

 

 

 

For us meetings are serious affairs.

Serious about stacking our drink cozies made from out 100% post consumer waste board that we use in our binders.

Yvonne’s meeting with Adcetera was a rousing success. Now everyone here is looking to stack round drink cozies…

Corporate Image clients


Writing a RFP or RFQ for Custom 3-ring Binders? Here is a little help.

This is a guest post by Lori Owens

Sometimes you need a little help writing a Custom Binder RFP/RFQ

Writing an RFP (Request For Proposal) or an RFQ (Request for Quote) for custom printed 3-ring binders (or finding a binder option for that variable data) can be a tough undertaking. There are a lot of variables involved, from the purpose of the binder, the artwork, the size, and even the material.

Whether you are looking for a customized printed 3-ring binder or a binder that allows you to print your own labels to provide that variable data for your binder project look no farther – Corporate Image and Naked Binder can help with your needs.

What do you need to specify for your binder RFP or RFQ?

There are some basic things to consider right off. How the binder is being used will be key.  How much information is being put in, how it will be used and how it needs to represent your brand are the basic questions.

What Size Custom 3-ring Binder Do We Need?

The two key things to know here are what size paper are you putting in the binder and how much.

Is the paper US standard, half sheet or A4?  If you are in the US or Canada, generally it will be 8.5″ x 11″ paper.  If not, the chances are your binder will hold A4.

The next measurement to look for is capacity. For a custom manufacturer binder size is actually a measurement of ring capacity, and not the width of the spine of the binder.

In order to determine ring size in reviewing responses to your RFP, we have provided a quick overview of what ring size would be appropriate for your custom binder application, the table below is based on the number of sheets of 20# bond paper. As you can see D-ring binders hold more paper than Round ring binders.  If you have a larger ring size and are using tab dividers, a D-ring also holds the paper flatter on the insuring your tabs are visible.

sizing a 3-ring binder - Corporate Image

What are Our Priorities in this Custom 3-ring Binder RFP/RFQ?

Before we can quote a binder, you need to decide the look and feel of your binder. (See a gallery of 3-ring binder styles here!) How you are using it and what art and finish you want will determine whether it is a lined and cased binder or paperboard binder, or whether it will print digitally or offset.

Look and Feel of the binder – how it is used – how it fits with your brand

custom printed portfolio binder - Corporate Image

Binder Options (options list here)

  • Does your binder need to be printed in full color? Spot UV? Labels? Foil? Cloth?
  • Is a Glossy or Matte finish important?
  • Do you need variable data?
  • Does your binder need to be recyclable?

Durability

  • What specifically is the use of the binder?
  • How often are the contents likely to be referenced?
  • How long does the custom ring binder have to last?

Quantity

  • What is the likely initial order quantity?
  • How frequently would you anticipate reordering, or is this a one time project?

Budget

  • Has a budget been set for the project?

 

Production Time, Methods, and Preferences

Another key consideration you should outline in your RFP is your anticipated project date, and whether or not the “required by” date is firm. We would specify if the request is doable right away. If the required by date is flexible (or far enough out), it allows us to consider all possible options in meeting your request, and maximizing your budget.

Corporate Image and Naked Binder’s manufacturing plant is located in Des Moines, IA, we are happy to say our binders are made in the USA. This allows for a quick turnaround time and also knowing shipping costs would be less than importing binders.

Outlining these preferences in your RFP/RFQ is helpful in generating an accurate response and enabling us to find the most effective solution for your custom binder project.

How Flexible Are Your Custom Binder Specifications?
How to Spec a RFP Binder - Corporate ImageDepending on your budget for the project, it may be possible for us to meet all of your expectations and requirements and we can determine this for you right up front. There are also options that you may not have thought of which can add value to your binders while also saving you money.

These options might include ring size, type of paper, turned-edge, flush cut, bare board binder, or paperboard binders, finishes, D-ring, slant D-ring or round ring, artwork… any one of a number of variables. By indicating which specifications may be able to be modified in order to make your project work, this will provide us with the information needed in order to make a proper and accurate response.

Custom Binder Warehousing, Drop Shipping, and Fulfillment

It is important to include information in your RFP about the implementation of your binder program.

Will your binder program require drop shipping to multiple locations, either at the start of the program or throughout the year?

If you’re drop shipping, will it be “blind drop shipping” or white labeling?

Need More Help with Your Custom Binder RFP or RFQ?

Have Questions? We’re always willing to help. Please feel free to contact your sales consultant and let us help understand your project and provide the best possible solution for your binder project. We look forward to working with you! Contact us and let us give you a hand!

 


Explaining CMYK, PMS and RGB for web and printing

What are the differences in color profiles for print and the web?

Boy are we happy you asked.

Print:

CMYK (Cyan, Magenta, Yellow, Black), or four color process, is a subtractive color model, meaning if you add together CMY you should get black.  Color mixes being what they are, Black was added to make sure a true black could get printed.

Web: 

RGB (Red, Green, Blue) is a additive color process generally used for digital devices and internet.  This works on the same principle of mixing light in which a mix of red, green and blue gives you…white.  Try that with ink.

PMS

PMS colors offer you a way to match exact print colors- since slight variations in mix on press can change a color.  Lets say your have a VERY specific corporate color in your logo.  CMYK will come very close, but if you want to be exact, you probably want to run the PMS color as a spot color.  You can specify PMS for digital use, but it will get translated to RGB.

The logocompany.net put out this great info-graphic and we thought you should take a look:

PMS, CYMK and PMS spot colors explained! Corporate Image

Don’t you feel informed?  Thanks Logo Company!


A4 paper sizing: Why is A4 sized the way it is?

In the US, there is little understanding of the A4 paper size used everywhere except in North America.

It is a great system – elegant and rational – and worth looking at.  There is also a reason that your 3-ring binder won’t work with A4 paper as it is taller.

The A series of paper sizes are designed so that when you cut one in half, you get two pieces of the next-smallest-size, and every size has height and width in the same proportion. A little math reveals that one can achieve this by having the height and width in the ratio sqrt(2):1, or approximately 1.414:1.

So once you’ve decided that this is the ratio you want for your page, how do you decide the absolute size?

In the case of the A series of paper sizes, an A0 piece of paper is exactly 1 square metre, requiring width x width x 1.414 = 1, which gives a width of 84.1cm and height of 118.9cm (to the nearest mm).

An A1 piece of paper has a length that’s the same as the width of A0, or 84.1cm, and a width of 84.1cm / sqrt (2) = 59.5cm. Which you’ll notice is half the height of the A0 size (118.9cm).

These relationships hold true going all the way down to A10:

It happens that of the A series, A4 is the one that’s closest to the traditional size used for correspondence, and this has therefore become the de facto standard paper size in the metric world (i.e. pretty much globally except the United States).

One fairly obvious consequence of this is that one can make a booklet of a particular size, from a sheet of the next-largest-size folded in half. So A3 sheets of paper can be folded to create A4-size booklets.

Another interesting consequence is that it becomes easy to calculate the weight of single sheets. Standard photocopy paper is usually 80gsm (grams per square metre), thus an A0 sheet, being 1 square metre, weighs 80g. An A1 weighs 40g, A2 is 20g, A3 is 10g, and A4 is 5g. (And so on.)

Stumbled on at Quora


Hole Placement for 3-Ring Binders – a handy guide.

We will get calls from people asking what the hole placement is for various rings in binder – from A4 to notebook sized binders.

Until know, we didn’t have a great visual that explain it. Then we found this chart which offers an instant reference for 12 different binder ring configurations. Most of you probably don’t get as excited as we do about these things, but there it is.  We were psyched.

Find your binder ring size and the space between the rings is listed on the right:

Common 3-ring binder hole patterns and measurements

Example:

I have a half sheet notebook binder, and need to punch paper for it.  I thumb down until I find “US 3 rings for 51/2 x 81/2″ paper.

There are 3-rings and it says “(2x 2 3/4″)”. This means there are two spaces, 2-3/4″ wide.  Since it is a 3 ring set up, set up the middle ring in the center and the other two rings 2-3/4″ our from that and – voilá! –  perfectly spaced rings.

The perfect guide for hole placement in 3-ring binders.  Carry your copy with you always!

 

 


Are we proud of our digitally printed binders? Yes we are.

 If you want a beautiful, strong custom 3-ring binder, but need small quantities, do we have an option for you!

This binder for the Des Moines Art Festival (an excellent Arts Festival by the way) was designed by Kayli Kunkel and just came off the line yesterday.  When we got a look at it, we were excited.  When the Art Festival saw it – well lets say they were very pleased:

The Binders look awesome – WOW! Those are really going to have an impact. Thank you so much!

Steven King – executive director

Check them out for yourselves!

a custom digital binder - Corporate Image

des moines arts festival 3-ring binder - Corporate Image

 

2″ D-ring binders

100% recyclable

Digitally printed cover, white liner


Understanding Your Plastics – PVCs

So why limit your exposure to PVC?

Our sister company Naked Binder makes off the shelf eco friendly 3-ring binders and pocket folders and has done a lot of research on vinyls, plastics and the environment.  Corporate Image has been printing with soy inks, using recycled papers and board and making custom recycled and recyclable 3-ring binders, pocket folders and boxes for nearly 30 years. Together we plan to make recyclable 3-ring binders and folders the standard, eliminating tons of vinyl waste in our landfills, offices and homes.

Why you ask?  So happy you did!

Health

No other plastic contains or releases as many dangerous chemicals. These include dioxins, phthalates, vinyl chloride, ethylene dichloride, lead, cadmium, and organotins. There’s no safe way to manufacture, use or dispose of PVC products

In You and your food. As a persistent bioaccumulative toxin (PBT), it does not breakdown rapidly and travels around the globe, accumulating in fatty tissue and concentrating as it goes up the food chain. Dioxins from Louisiana manufacturing plants migrate on the winds and concentrate in Great Lakes fish. Dioxins are even found in hazardous concentrations in the tissues of whales and polar bears and in Inuit mother’s breast milk. The dioxin exposure of the average American already poses a calculated risk of cancer of greater than 1 in 1,000 – thousands of times greater than the usual standard for acceptable risk. Really scary is that dioxins concentrate in breast milk to the point that human infants now receive high doses, orders of magnitude greater than those of the average adult.

Air pollution near plants: In Mossville, Louisiana, air monitoring conducted by the US Environmental Protection Agency in 1999 showed concentrations of vinyl chloride more than 120 times higher than the ambient air standard.

Working in plants: Studies have documented links between working in vinyl chloride production facilities and the increased likelihood of developing diseases including angiosarcoma of the liver, a rare form of liver cancer, brain cancer, lung cancer, lymphomas, leukemia, and liver cirrhosis.

(non) Recycling

The multitudes of additives required to make PVC useful make large scale post consumer recycling nearly impossible for most products and interfere with the recycling of other plastics. Of an estimated 7 billion pounds of PVC thrown away in the US, only 14 million – less than 1/2 of 1 percent – is recycled. The Association of Post Consumer Plastics Recyclers declared efforts to recycle PVC a failure and labeled it a contaminant in 1998.  We tried.  Learn more about how that went.

Although vinyl is in theory recyclable, there are currently no vinyl recycling programs available.  The vast majority of PVCs end up in landfill or incinerated – and both are environmentally hazardous. Currently 0.1% to 3% of vinyl is recycled (mostly industrial waste) of the 2 billion and 4 billion pounds of PVC that is discarded in the US every year.

Fire dangers

PVC poses a great risk in building fires, as it releases deadly gases long before it ignites, such as hydrogen chloride which turns to hydrochloric acid when inhaled. As it burns, whether accidentally or in waste incineration, it releases yet more toxic dioxins. PVC burning in landfill fires may now be the single largest source of dioxin releases to the environment. If you see the former entry about recycling, with the approximately 8400 landfill fires every year in the US, this is an issue.

More Information

What are Dioxins?

Types of Vinyl

 Links to more information

Healthy Building Network

EPA Enforcement    EPA regulates

Ecocycle on recycling

PVC Information

dangers in making   dangers in fire      disposing of PVC

Center for Health, Environment and Justice.

PVC, the Poison Plastic – Unhealthy for Our Nation’s Children and Schools: PDF | HTML

Our Health and PVC – What’s the Connection?: PDF HTML

PVC Flooring and Toxic Cleaning Products: PDF | HTML

Top Ten Reasons Your School Should Go PVC-Free: PDF | HTML

PVC & Environmental Justice: PDF HTML

PVC Policies Around the World: PDF | HTML

Wikipedia’s entry

Ted Talks: Diana Cohen: Tough Truths About Plastic Pollution

Ted Talks: Capt. Charles Moore on Seas of Plastic

Healthy Building Network

 

Vinyl Industry Sites

Vinyl Institute

PVC.org


Are You Ready to Re-Brand?

Guest post by Jenny Wolf, sales consultant at Corporate Image

Thinking of Rebranding?

First, you need to decide if it’s the right time to do so – then contact Corporate Image for all your new presentation

materials. ;)

Haha, but in all seriousness, it really needs to be the right time for your company to rebrand. All companies will

at some point come to the decision to rebrand. For some, it happens early on once they’ve discovered who they

really are while with others, it occurs after many years of having grown (or outgrown) their brand. For many

companies they decide they are bored with their logo, sick of their color scheme, need an updated mission

statement, etc. and go on a whole tangent of wanting to change everything. Rebranding your whole company is

not for the faint of heart. It requires changing EVERYTHING- from your letterhead, to your website, to your office

signage so you really need to ask yourself if it fits within your goals for your company.

With my past experience working in a Marketing firm I know the steps it takes to develop a brand that people

remember, respect, and trust. A good brand consists of the right customer (positioning), a promise, and a

commitment from your team to instill it into the customers. The graphic below really depicts the best questions/

reasons your company has for rebranding. Ask yourself these before making the leap!

the right time to rebrand

Image from Douglas Business Magazine


The importance of using healthy materials in design

Winston Churchill once observed the correlation between design and culture: “we shape our buildings; thereafter they shape us.”

Designing any object, whether a 3-ring binder or a building requires thought into use, environment and user. For years, the idea of healthier environments was not a high priority – people smoked at work, the convenience of plastics out-weighed many other concerns -but with greater information on how things affect us, healthier is becoming a larger component of design.

I thought this article was interesting as a perspective from an architect designing the spaces we all spend a lot of time in:

Buildings are fashioned by the choices of people who design and construct them. When completed, those choices impact the inhabitants for a lifetime, but how many of us realize the true scale of this impact. Over the course of my career I have designed more than 51 million square feet of commercial space for more than a half-million people. Now consider that I am just one of more than one hundred thousand architects in the US alone. Some may suggest that as an individual, I represent a small portion of the impact to be made by architects and builders, but I prefer to think that I have a half-million people counting on me.

Winston Churchill once observed the correlation between design and culture: “we shape our buildings; thereafter they shape us.” When this was said, the intent was to convey the use of space to accommodate large fluctuations of intended function; however a new stage of evolution is already upon the building industry. One that will certainly engage the health and wellness of the occupants of our buildings and requires we alter our philosophy and approach to design.

For the human body to operate effectively it needs proper nourishment, and just like the human body, buildings need to consider the ingredients of the products they come to embody. In order for us to put our design on the right diet, we need to start reading the labels and in doing so, promote our manufacturers who are beginning to understand the makeup of these products, as well as how they will work together as a completed system. Material transparency is a valuable first step toward designing healthier environments made with healthier products. Buildings that use healthy, sustainable materials can have a positive impact on people and the environment. Considering these realities, it is imperative that designers have the information needed to make truly informed decisions regarding the chemical makeup of the products we use. The key to delivering this value lies within the details of how each individual element contributes to the whole. To do this, we need to completely understand building product ingredients, so we can make educated choices that will inform the complete lifecycle of our designs and positively impact the people who experience them. We want people to live and work in environments made with healthful materials.

For the rest of the article go here.  

From our perspective as a manufacturer, what goes inside the building is equally important.  We spoke with an architect who had a LEED building fail it’s initial air test because of the furnishings and office supplies.  With 60 million + 3-ring binders being sold in the US each year, we believe that from carpeting to binders, each element of your environment needs to be considered.

At Corporate Image, we design every component of our products. From inert laminates to soy inks, recycled papers to 100% recyclability, we track what we use to give you a healthy product that looks and works better than anything else you can find.


Digitally printed short run binders that will knock your socks off!

If you need custom 3-ring binders for a conference, meeting or proposal, you know that most of the options out there are slim pickings.  Perhaps you could get away with a screened vinyl binder if you had to, but does it really represent your company well?

Now you have an option that not only gives you the quality of image, but the quality of construction that shows the attention to detail and craftsmanship that you put into every aspect of your company.

short run custom printed 3-ring binders - Corporate Image

Custom Digital Binder stats and information:

  • Available in quantities from 50-350
  • Full color digital printing on cover (the whole outside of the binder)
  • Black or white liner ( the inside of the binder)
  • Ring sizes: 3/4″, 1″, 1.5″ and 2″ d-rings
  • Natural matte lamination
  • These binders are 100% recyclable
  • strong construction
  • Made with 100% FSC certified recycled post consumer waste board

The Corporate Image digital binder combines all of quality we are known for with the lower quantities you sometimes need. Call today to get samples or more information!

 


Corporate Image Memorial Day Schedule

As the holidays approach, be careful with scheduling your presentation jobs!

Corporate Image will be closed on Monday May 26th to celebrate Memorial Day.

If you have a tight deadline for a job in house, a 3-ring binder coming in or a quick turning presentation package, let us know so we can get you what you need on time.

Corporate Image Memorial day

 

 


More HOW Design Live photos

The 2014 How Design Live conference was full of information, visuals and conversation.

While we talked binders, printing, glue-less pocket folders and the finer details of corrugates, the conference had a lot to offer besides shop talk.

 

dandyduck

 

 

We met Dandy Duck, a hard drinking, world traveler if we have ever met one.

We also walked by the finish line for the Boston marathon (Boston Strong!) everyday.

And we have one photo of Jenny nearly getting arrested…

Also, really enjoyed talking to the people at Monadnock Paper, New Leap paper, Feierisen, Johnny Cupcake, Emma and so many more!

 

 

 

 

 

 

 

 

HOWdesignlineentrance Marathonfinishline-bostonstrong!

Jennyandpoliceman

 

 

 

 

 


Creating Information Kits for Healthcare and Medical fields

A lot of designers work at one point of another with healthcare providers or medical device manufactures.

Whether  you are creating patient information packets, medical supply information kits or anything else everyday or for the first time, we would like to share what we see happening in medical information kits.

medical information kits - Corporate Image

From presentation binders, pocket folders, 3-ring binders and boxes, we see the trends as they happen.

Come check out our page on the trends we see in patient and medical information kits!  We update as we get new projects in, so it is worth checking in regularly!


Recycled and Recyclable 3-Ring Binders Make a Difference

Every year in the U.S. 50 million + 3 ring binders are bought, used, broken and thrown away. The vast majority of these are vinyl binders.

  • That means there is 50 million+ lbs of toxic garbage going into your landfill – Every year.
  • That means that 30 million lbs of vinyl is being produced, waste being generated, pollution released.
  • That also means that the chances are, the toxic off-gassing that characterizes vinyl is happening in your office or your home.

A recycled and recyclable binder – say from Naked Binder or Corporate Image- offers an alternative to this toxic cycle.

Bare Board, eco friendly, recycled and recyclable 3 ring binders - Naked Binder Small Custom Printed Binder

The binders are made from 100% FSC certified post consumer waste paper.  Recycled paper uses less energy and water than virgin paper and produces less waste.  Also, you don’t need to send trucks out into the forests to haul trees to a mill to make your binder.

The entire binder is recyclable. All of it. 100%.  We use no plastics, no vinyl – nothing that is not easily and universally recyclable. That means there is no landfill, and the materials are back into the recycled material universe, perhaps to make a new 3-ring binder!

These recycled binders are non-toxic.  No BPAs, no dioxins – none of that. That means your kids and office mates can use them safely.

Strongest Binders in the World. Wait. Recycled and strong 3-ring binders?  We tested our bare board binder to 250,000 flexes without failure.  When was the last time you had a vinyl binder last even 6 months?

Better Looking. We care about design, so all of our binders are designed for looks as well as their eco-friendly nature and recyclability.  From the Naked Binder bare board and New Project Binders to the full range of printed and custom 3-ring binders at Corporate Image, you can know that your binder will be best in the world ( we won that honor in 2011).

A recycled and recyclable 3-ring binder offers you a stronger binder that you can use with pride knowing that not only are you healthier and better looking, but you are saving the planet also!


Using a 3-ring Binder Template #3: Digital Binders

A digitally printed binder allows you to make your binders in quantities of 50 and up, which is great for proposals, meetings and conference information binders.

There are a few differences in how the artwork is treated and how they need to be submitted that we should discuss.

1. Formats for submitting

2. Corrections to artwork

3. layout

Formats for submitting your artwork:

We ask that your binder art be submitted in PDF format.  This insures that your art doesn’t shift, modify or lose elements when sending us the files.

What is a PDF file? Glad you asked.  We turn to Wikipedia:

Portable Document Format (PDF) is a file format used to present documents in a manner independent of application softwarehardware, and operating systems.[1] Each PDF file encapsulates a complete description of a fixed-layout flat document, including the text, fonts, graphics, and other information needed to display it. In 1991, Adobe Systems co-founderJohn Warnock outlined a system called “Camelot”[2] that evolved into PDF.

Since the art work is encapsulated in one file, what we print is exactly what you designed and sent. How do you find where to output a PDF file? Good question.  In the Adobe design suite you should look where you save your files:

Outputing  PDFs for your digital binder art

Corrections to design / art files

Remember that whole PDF thing?  This means if there is an error when we open your file (art is misplaced in relation to the template, we noticed something mis-spelled… something like that), we will let you know what is wrong and you will need to correct it.

Double check everything before sending files to save time.  Also keep your work files until the job is done.  I am sure you do anyway in case a client calls and needs a later version with some changes, but we still wanted to mention it.

Layout of your Digitally Printed Binder

Turned Edge = The part of the cover that gets folded into the inside of a binder.

Custom Binder - Using a binder template - corporate Image    How to use a custom binder template - Corporate Image This is what it looks like with a white liner

Any artwork that runs to the end of the turn-in should probably not have text that needs to be read, but continues your design into the binder. All text that needs to be read on the cover should be at least 1/8″ away from the “edge of binder” line.  There can be 1/16th of an inch shift of the cover in manufacturing the binder, so if text is too close to the edge there is a possibility it will get lost.

Spine Text

I am going to refer you to How to Use a Binder Template #1 on this one, but wanted to re-iterate: In North America you read a book spine by placing your right ear on your shoulder, in Europe the left ear to shoulder. Check it out to make sure you are right.  We don’t know who your customers are, so can’t second guess you.

This series will continue so keep an eye out and email us your questions to info@corp-image.com.  For the subject “Hey! I have a question!”


What are people saying about working with Corporate Image? Lets find out…

Case Study:  Prestige Tuxedo Marketing Kit

“After extensive research and exhausting all avenues looking for the perfect company with the credentials and know-how we felt necessary for our project, Corporate Image stood out as the clear frontrunner. We simply couldn’t have been more pleased with the final result of our binders. The excellent craftsmanship exceeded our expectations and continues to create quiet a buzz each time someone new sees the binders for the first time. As for customer service, our representative Barb McChesney was absolutely amazing to work with. Her knowledge of the process and complete commitment to making sure we were 100% satisfied with the end result made our decision to partner with Corporate Image even more enjoyable. I would absolutely recommend Corporate Image – and have done so already. Without a doubt, Prestige Tuxedo will be a repeat customer.”

 

Michael Shuemaker

Director of Marketing | Brand Management

Prestige Tuxedo

Knoxville, TN

Custom cloth and foil stamped 3-ring binder  - Corporate Image

Project specifics:

  • Holds wire-o bound materials
  • Slate Grey cloth binder with black foil stamping Cover
  • Black end leaf liner
  • Portfolio closure binder
  • Magnet Closure

Won American Package Design Award 2014

wire-o binding in a portfolio binder - Corporate Image


Facebook Twitter LinkedIn RSS

Categories

Subscribe

[subscribe2]
enter email address to stay connected