REQUEST:

Writing a RFP or RFQ for Custom 3-ring Binders? Here is a little help.

This is a guest post by Lori Owens

Sometimes you need a little help writing a Custom Binder RFP/RFQ

Writing an RFP (Request For Proposal) or an RFQ (Request for Quote) for custom printed 3-ring binders (or finding a binder option for that variable data) can be a tough undertaking. There are a lot of variables involved, from the purpose of the binder, the artwork, the size, and even the material.

Whether you are looking for a customized printed 3-ring binder or a binder that allows you to print your own labels to provide that variable data for your binder project look no farther – Corporate Image and Naked Binder can help with your needs.

What do you need to specify for your binder RFP or RFQ?

There are some basic things to consider right off. How the binder is being used will be key.  How much information is being put in, how it will be used and how it needs to represent your brand are the basic questions.

What Size Custom 3-ring Binder Do We Need?

The two key things to know here are what size paper are you putting in the binder and how much.

Is the paper US standard, half sheet or A4?  If you are in the US or Canada, generally it will be 8.5″ x 11″ paper.  If not, the chances are your binder will hold A4.

The next measurement to look for is capacity. For a custom manufacturer binder size is actually a measurement of ring capacity, and not the width of the spine of the binder.

In order to determine ring size in reviewing responses to your RFP, we have provided a quick overview of what ring size would be appropriate for your custom binder application, the table below is based on the number of sheets of 20# bond paper. As you can see D-ring binders hold more paper than Round ring binders.  If you have a larger ring size and are using tab dividers, a D-ring also holds the paper flatter on the insuring your tabs are visible.

sizing a 3-ring binder - Corporate Image

What are Our Priorities in this Custom 3-ring Binder RFP/RFQ?

Before we can quote a binder, you need to decide the look and feel of your binder. (See a gallery of 3-ring binder styles here!) How you are using it and what art and finish you want will determine whether it is a lined and cased binder or paperboard binder, or whether it will print digitally or offset.

Look and Feel of the binder – how it is used – how it fits with your brand

custom printed portfolio binder - Corporate Image

Binder Options (options list here)

  • Does your binder need to be printed in full color? Spot UV? Labels? Foil? Cloth?
  • Is a Glossy or Matte finish important?
  • Do you need variable data?
  • Does your binder need to be recyclable?

Durability

  • What specifically is the use of the binder?
  • How often are the contents likely to be referenced?
  • How long does the custom ring binder have to last?

Quantity

  • What is the likely initial order quantity?
  • How frequently would you anticipate reordering, or is this a one time project?

Budget

  • Has a budget been set for the project?

 

Production Time, Methods, and Preferences

Another key consideration you should outline in your RFP is your anticipated project date, and whether or not the “required by” date is firm. We would specify if the request is doable right away. If the required by date is flexible (or far enough out), it allows us to consider all possible options in meeting your request, and maximizing your budget.

Corporate Image and Naked Binder’s manufacturing plant is located in Des Moines, IA, we are happy to say our binders are made in the USA. This allows for a quick turnaround time and also knowing shipping costs would be less than importing binders.

Outlining these preferences in your RFP/RFQ is helpful in generating an accurate response and enabling us to find the most effective solution for your custom binder project.

How Flexible Are Your Custom Binder Specifications?
How to Spec a RFP Binder - Corporate ImageDepending on your budget for the project, it may be possible for us to meet all of your expectations and requirements and we can determine this for you right up front. There are also options that you may not have thought of which can add value to your binders while also saving you money.

These options might include ring size, type of paper, turned-edge, flush cut, bare board binder, or paperboard binders, finishes, D-ring, slant D-ring or round ring, artwork… any one of a number of variables. By indicating which specifications may be able to be modified in order to make your project work, this will provide us with the information needed in order to make a proper and accurate response.

Custom Binder Warehousing, Drop Shipping, and Fulfillment

It is important to include information in your RFP about the implementation of your binder program.

Will your binder program require drop shipping to multiple locations, either at the start of the program or throughout the year?

If you’re drop shipping, will it be “blind drop shipping” or white labeling?

Need More Help with Your Custom Binder RFP or RFQ?

Have Questions? We’re always willing to help. Please feel free to contact your sales consultant and let us help understand your project and provide the best possible solution for your binder project. We look forward to working with you! Contact us and let us give you a hand!

 


Hole Placement for 3-Ring Binders – a handy guide.

We will get calls from people asking what the hole placement is for various rings in binder – from A4 to notebook sized binders.

Until know, we didn’t have a great visual that explain it. Then we found this chart which offers an instant reference for 12 different binder ring configurations. Most of you probably don’t get as excited as we do about these things, but there it is.  We were psyched.

Find your binder ring size and the space between the rings is listed on the right:

Common 3-ring binder hole patterns and measurements

Example:

I have a half sheet notebook binder, and need to punch paper for it.  I thumb down until I find “US 3 rings for 51/2 x 81/2″ paper.

There are 3-rings and it says “(2x 2 3/4″)”. This means there are two spaces, 2-3/4″ wide.  Since it is a 3 ring set up, set up the middle ring in the center and the other two rings 2-3/4″ our from that and – voilá! –  perfectly spaced rings.

The perfect guide for hole placement in 3-ring binders.  Carry your copy with you always!

 

 


What are people saying about working with Corporate Image? Lets find out…

Case Study:  Prestige Tuxedo Marketing Kit

“After extensive research and exhausting all avenues looking for the perfect company with the credentials and know-how we felt necessary for our project, Corporate Image stood out as the clear frontrunner. We simply couldn’t have been more pleased with the final result of our binders. The excellent craftsmanship exceeded our expectations and continues to create quiet a buzz each time someone new sees the binders for the first time. As for customer service, our representative Barb McChesney was absolutely amazing to work with. Her knowledge of the process and complete commitment to making sure we were 100% satisfied with the end result made our decision to partner with Corporate Image even more enjoyable. I would absolutely recommend Corporate Image – and have done so already. Without a doubt, Prestige Tuxedo will be a repeat customer.”

 

Michael Shuemaker

Director of Marketing | Brand Management

Prestige Tuxedo

Knoxville, TN

Custom cloth and foil stamped 3-ring binder  - Corporate Image

Project specifics:

  • Holds wire-o bound materials
  • Slate Grey cloth binder with black foil stamping Cover
  • Black end leaf liner
  • Portfolio closure binder
  • Magnet Closure

Won American Package Design Award 2014

wire-o binding in a portfolio binder - Corporate Image


Project Spotlight: SassyBaby Portfolio Binder

At Corporate Image we are design geeks, we appreciate the amazing designs, designers and creatives that we get to work with. To celebrate the great design we see from our clients and packaging staff,  we instituted these product, creative spotlights!

Sassy Baby - showcased in the Corporate Image Design Spotlight

Sassy Baby is a company that works with child development experts to make innovative products for a child’s early years.

“Products with purpose – our passion for fashion assures today’s mom that her baby will be just like her: fun, savvy, smart… and SASSY!”

What we like about the binder is

“The branding is clear and consistant all the way through – and it is fun! The binder has great shelf presence and makes you want to open it.”

“A portfolio closure on the binder makes it like a present to open, with the graphics it adds that little kid excitement to opening the binder…”

portfolio 3-ring Sassy Baby binder - Corporate Image

portfolio 3-ring Sassy Baby binder - Corporate Image


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