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Interesting Packaging Design – James Dyson Awards

PACKTASCHE

Ready to hop on your bike to go to the grocery store to get your veggies for dinner? Check out this handy cardboard carrier – sort of a bike friendly paper bag but reusable. The whole page is here, but we provided a synopsis for you here!

The Inspiration

We, two enthusiastic cyclist and architecture students from Vienna, have now been riding for eight years through Vienna on two wheels. The bike would be the perfect mean of traveling through cities and in the countrysideif it was not for the issue of shopping and transportation of things. At the shop we often asked ourselves if our bag is still big enough to transport all the goods safely back home. Is the water bottle too heavy?

 

The Function

The PACKTASCHE attracts two large business sectors. It is useable as service packaging and a transportation device for retail businesses and also as a communication medium for NGOs, events and tourism.
In retail the PACKTASCHE is designed for supermarket chains and larger business associations. The key point here is that it allows cyclists spontaneous shopping and much bigger purchases. The PACKTASCHE can therefore increase sales volumes and raise customer loyalty.
Furthermore, this new bag offers great marketing and image building opportunities to business assosciations. At the moment the PACKTASCHE is yet used for the most part as an advertising medium. A common cyclist can cover up to 10 km each trip with a relatively slow speed of 12 km per hour on average, which makes the bike the perfect mobile markting device for urban spaces. As a result of these attributes and its innovative character, the Packtasche is the ideal product for urban and regional marketing.

Besides these commercial benefits, the PACKTASCHE is still designed and made for it’s users, the common cyclists. For them, we would like to make everyday’s riding even more enjoyable by simplifying their shopping and transportational tasks. This, we believe, can increase the usage of the bycicle and broaden its acceptance within society. We consider the PACKTASCHE as our first small contribution to make the change towards sustainable mobility a reality for future generations.

One thought we had is that if you live in Seattle, or other traditionally damp areas, you may want to wax those panniers.

Thoughts from the packaging experts at Corporate Image:

Plus

  • Points for recyclability and branding opportunities.
  • Low cost and reusable
  • Innovative and fun idea.

Minus

  • Would prefer longer lasting option
  • Cardboard is not 100% recycled material
  • How much could it hold – worry the bottom would open up on rough roads

Conclusion:  4 stars out of 5

Very cool idea and in a pinch to have this option at the grocery store would be amazing.  As a branding opportunity it is great exposure and we can see these being used at bike rallies and grocery stores.

 


Better Healthcare and Medical Information Kits

At one point or another as a designer, you will work with healthcare providers or medical device manufactures.

At Corporate Image, we have worked with many designers and healthcare facilities to develop patient friendly and beautiful information kits.  Whether  you are creating patient information packets and medical supply information kits everyday or for the first time, we would like to share what we see happening in medical information kits.

medical information kits - Corporate Image

From custom presentation binders, pocket folders, 3-ring binders and boxes, we see the trends as they happen.

Come check out our page on the trends we see in patient and medical information kits!  We update as we get new projects in, so it is worth checking in regularly!


Featured Projects: 12 Great Designs to Check Out

12 Amazing Presentation Marketing Kits

Ready to see amazing projects that designers are putting together?  Fasten your seatbelt! From presentation binders to great sample kits, there are a lot of great ideas to stimulate you for your next project!

The project cover presentation materials for everything from the financial industry to medical, building to manufacturing to retail – so the chances are you will find an inspiring piece for what you are working on.

 

Great Sample kit for Flooring samples - Corporate Image

This piece holds flooring samples in an easy, well branded way that allows customers to quickly see their options and not have to juggle 5-10 different samples to see what they want.

Come See All 12 Great  Presentation Product Designs!

Whether you are new to 3-ring binders and box design or an old hand, we can help you with your own presentation kits from our in house packaging design team to award winning manufacturing.

 


2014 HOW Design Live and Corporate Image

Thanks!

For all of you who came to HOW and saw us at booth 215 it was a pleasure to meet you and hang out!  Here are a few of our photos of HOW and Boston:

HOW Design Live - booth adornments -Corporate Image photos HOW Design Live - Corporate Image photos

Howdesignlive-CorporateImage HOWDesignLive--CorproateImageBostonCommon-Howdesignlive-corporateimage HOW-deisgn-live---tulips!-swan-boats-boston-HOW-design-live

 

 

We enjoyed meeting everyone and for those who were not there, a lot of our working conversations trended around sustainable 3-ring binders, digitally printed binders, glue-less pocket folders and the recyclable binder, folder and box options. ( If you want a small glue less pocket folder sample – let us know!)

But we also covered the weather, coffee, paper options, crazy things all you designers are working on, the US census (great meeting you all!), Iowa and a whole lot more.

Thanks for all the great talks HOW Design Live 2014!


Versatile and Groundbreaking: Sales and Marketing Kits that stand out

Versatile Marketing and Sales Kits

Sometimes you need to present information, samples and instruction books and want to tie them together with a unified look, quality and design. Corporate Image has the packaging experts to help you with what you need.

Sales boxes are a valuable option when you are looking to present your materials whether you are showcasing product of just information.  Why?

  1. Sales Boxes stand out. A printed sales box has a lot of room for graphics.
  2. The graphics for your box can match all of the collateral pieces in quality.
  3. Marketing kits can be made from corrugate or paperboard depending on what you need.
  4. Sales Boxes look like a present, and everyone loves opening presents.
  5. Things don’t fall out of a sales box, since they have a closed lid.
  6. Some things you just can’t put in a binder.

Case study #1: Construction and Architecture sample kits

Simonton Windows: Complete sales and sample kit that includes product samples and information:

Finding an ingenious way to package window samples with information on all of the finishes and styles of windows you offer is not easy.  Simonton along with our packaging designers created a beautiful kit that speaks volumes about the company even before you open it.

sales and sample boxes - Corporate Image

see more here!

Case Study #2: Health Care Patient Information kits

Delta Dental: Health plan information for multiple plans.

Delta Dental put together a phenomenal patient information kit that is humorous, beautiful and organized.  With two pocket folders, and a series of tabbed folders for different health plans, this custom box makes healthcare look fun. For that alone they should be applauded.

Healthcare sales and patient information kits - Corporate Image

 

see more here!

Whether you are designing sales and marketing kits for the healthcare, construction, energy or financial sectors, these custom boxes can help keep your information organized with consistent branding.


Pantone 2014 Color of the Year!

pantone color of the year - 22014

 

Learn More here!


Sumptuous Cloth Binders

Cloth Binder

Mix and match cloth with full color printing

Corporate Image has one of the largest selections of binding and packaging fabric in North America. We stock 10 varieties of cloth cover materials. This offers over 200 color and texture choices. We also stock bonded leather and acrylic coated paper, as well as organic cotton, and a cotton/linen blend. Our newest cover material is the Verona series, a natural rayon/viscose cloth which comes from Holland in 37 brilliant colors. These fabrics are widely used in Europe for books, binders, packaging and photo books. Cloth may be decorated with debossing or hot foil stamping. Many of Corporate Image‘s cover materials are 100% cotton with aqueous acrylic coatings. All of our fabrics can be found on our parent  website LBS.

Why would you choose a cloth 3-ring binder?

By far a cloth binder is the strongest 3-ring binder you will find.  Book cloth is made to last, even with constant use, you can find cloth covered books that look great 30-50 years after they were made.  With excellent color choices and high durability, a cloth binder can offer you the best value for your brand. If you make a product that lasts (such as Toyota), this binder will reinforce the notion of your brand as a well made, high quality product.

Types of Cloth for your 3-ring binder

You have a range of cloth options from the Verona Naturals, natural cotton-linen cloths to fabrics with a subtle sparkle. No matter what your need, we have you covered – including both leather and faux leathers.


Medical Companies Turn to Corporate Image for Presentation Packaging Needs

Medical Binder

 

 

 

Marketing kits, presentation binders and custom boxes are popular in the industry

Corporate Image partners with many companies in the medical industry to produce packaging for device manufacturers, hospitals, pharmaceuticals and more. Our binders, folders, marketing kits and boxes are used to store and present information for patients and health care workers, so it is readily available and brands a product or company.

At Corporate Image, we work the Medical and Health care industry in creating better patient information packets, meeting or conference  kits and and staff information folders. With the large quantity of work we have done, we thought we would share with you the ideas and trends that we have seen Medical  information packets.

Patient Information Binders and Pocket Folders

As you know, keeping the patient well informed from entering your health system to treatment options can lower anxiety and help your doctors to counsel patients on their best path forward to healthier, happier lives.

This information has to be clear, well organized and easily search-able.  A small binder is usually enough to present the basics of even complicated treatments with room for follow up and and ongoing regimens.  Tab dividers can make for quick and focused sections as well as adding new information as needed.

The presentation binders have pockets that wrap inside the binder, so if you print only one side of the paper, you still get more artwork/branding on the inside.

 Some Examples:

Sample kits and boxes for the construction industry

If you are a manufacturer that works with the building industry, you know you have a lot of competition.  You need a way to showcase your samples that stands out.

At Corporate Image, we have worked with furniture, lighting, tile and stone, carpet, glass and many many more industries to find a way to present samples and hardware.  Our in-house designers can work out details to insure your samples are safe, beautifully presented and give you a custom template to design your art work.

Call us to get more information or samples on our sample presentation kits and boxes.


Custom Binder Designed to Holds Bamboo Floor Samples

 

Custom binders offer almost unlimited design flexibility

Bamboo Hardwoods uses a custom binder from Corporate Image  to hold samples of their flooring products. The sample binders offer a convenient way to display product options and are an easy and effective way to for people to see and touch the material. The full color images help to sell the look and feel of bamboo flooring.


Versatility by Design

Multiple Presentation Products

Make the most of your presentation project

Corporate Image  has a custom binder and tab set solution for every need. Short or tall, big or small, round or square spine, landscape or portrait, paper or fabric, printed or stamped, smooth or debossed, natural matte, semi-gloss or gloss, portfolio, easel, standard or custom, pockets, finger pulls, page lifters, standard or custom tab dividers CLICK TO READ MORE


Multiply Your Impact with Multiple Presentation Products

Presentation Packaging

Corporate Image can help you multiply the impact on an audience when you coordinate multiple components for your presentation. It’s a great way to brand your company and leave a lasting impression. Each piece from the printed custom binder to the custom tab dividers to the slipcase will reinforce your message and provide the wow factor to make a presentation stand out.  Printing gives an organization a presence and

CLICK TO READ MORE


Eco-Friendly Binder Wins Best Binder in the World!

 

One of our client’s binder projects was awarded “World’s Best Binder by Eska Graphic Board of the Netherlands. The judges were impressed with the innovative design, the different decorating methods used and overall quality. Corporate Image was the first to pioneer this unique binder style, which has come to be known as a flush-cut binder.

To produce it, we start by applying a printed cover and liner to an oversized binders board. Next, we trimmed the board so the cover and liner are flush with the board edge. We use natural paper that can be offset printed using soy inks. The result is an interesting blend of board, paper and ink that reveals the core of the binders board.

In addition to the construction, what made this environmental binder stand out among the other entries was that this project called for debossing, foil-stamping and printing, which showcased the designer’s artwork. It also had a very eco-friendly look because he chose a natural colored, recycled paper that printed beautifully and didn’t need lamination.

This particular binder style is used by the U.S. Fish & Wildlife because of its eco-friendly qualities: it’s made from 100% post-consumer wasted binders board, printed on recycled paper with soy inks and is 100% recyclable.

Artesian Cancer Center

Flush-Cut Round Back Binder

1 ½ inch D Ring

80# Oatmeal Endleaf Paper


Best Binder in North America

Corporate Image is pleased to be recognized two years in a row for outstanding craftsmanship and product design in a worldwide competition. It's our good fortune to be able to work with talented creatives from across the country to make their designs a reality. 

The 2011 and 2012 award-winning binder style was originally developed by the Corporate Image design team in 2008 to be 100 percent recyclable. Free from toxic plastics, the binder is made from 100 percent post-consumer waste binder board and printed with soy-based inks. The ring mechanism is nickel-plated metal, which can easily be removed for recycling.

This binder design has been used by numerous clients since 2008 and has been well received.  In fact, the U.S. Department of the Interior (DOI) held a nationwide competition to find the greenest, most appropriate binder for their use. The contest outlined 25 criteria that needed to be met and this binder met them all! Today Corporate Image produces this binder for the department of U.S. Fish and Wildlife.

How is it made? First, we apply a printed cover and liner to an oversized binders board. Then we trim the board so the cover and liner are flush with the board edge. We use natural paper with 10, 30 or 100% recycled content that can be offset printed using soy inks. The result is an interesting blend of board, paper and ink that reveals the core of the binder’s board. Laminate it or not — it’s a great look and 100% recyclable.

 


The Best Binder in the World

Eska, an international company headquartered in the Netherlands has awarded Corporate Image first place for producing the “best binder in the world”. Eska, a manufacturer of earth-friendly, recycled graphic board will recognize Corporate Image with one of their annual Frog Awards. This 2 foot high sculpture made of bronze features a frog perched atop a lilly pad and is anchored by a beautiful quartz, stone base. The frog comes from their company logo and the fact that frogs are found in abundant supply in the canals along which their mills are located. You can learn more about Eska and this distinguished award by clicking here: www.eskagraphicboard.com.

The “best binder in the world” was designed to be used as a “journal and planner” by patients at a cancer center in the states. In designing the binder, Jason Maddox of Maddox Creative, selected an uncoated paper for the cover. Eska was particularly impressed wtih the craftsmanship and beauty of the foil stamping that was the predominant graphic feature and the creativity of the overall art.


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