Some designers change the way we think about the world, everyday items and how the world views itself. Ray and Charles Eames are two designers that saw design as an agent for social change, helping to improve lives and connect people.
Whether creating amazing furniture or influencing on modernism their message of simplicity, great design and innovation is one to check out.
You can learn more about them here and start to bring that “serious fun” to everything in your life. And Happy 102nd Birthday Ray Eames (as of December 15th)!
Ray Eames (1912–1988)
CMA Star Awards – 2014
The annual Construction Marketing STAR awards honor marketing excellence of construction industry professionals across a broad range of functional marketing disciplines.
Simonton Windows – Star level
An amazing corrugated box with inserts, a 3-ring binder and product pages. One neatly packaged sample kit shows window samples and all of you options.
Universal Forest Products – Eôtek - Super Star level
This ringless tri fold portfolio binder is being used as a sample kit for Eotek siding. Their smart use of spot UV on the photos really pops the elements of this piece.
WT Shade - Super Star level
Add a beautiful cloth, foil stamping, finger pull and printed liner and you get an amazing FSC certified 3 ring binder that won a Super Star award.
Corporate Image is the best binder and print manufacturer in North America and has won international awards for our products. Our team works with you to create exceptional presentation materials. Whether you are looking for custom pocket folders, sales boxes and presentation kits, 3 ring binders or a whole lot more, we can help you stand out and get noticed.
We can help you reach your target audience with full-scale printing and packaging solutions.
The marketing tools you hand people act as stand in for your company. Well crafted, thoughtful, strong materials feel good in the hand, appeal to their sense of style and build confidence in your brand.
Our customers have won awards nationally and internationally from “Best Binder in the World”, numerous Addy awards, GDUSA Packaging awards and Construction Marketing awards. The awards they win are just the added benefit to the strength their presentation materials bring to their business.
Whether you need offset and digital printing, Corporate Image can get you exactly what you need. Our in-house package designers work side by side with print and production professionals every day to insure you get the exact product you need. We create templates and mock-ups based on your specifications so you can check and double check how your product works and feels.
Our product line runs from
Our team acts as an extension of your team. Our staff have an incredible depth of knowledge in print, packaging and product design. From sales, design, pre-press, press operators and everyone who touches your product our main concern is helping you get exactly what you want, when you need it. We listen to you to make your life easier.
Corporate Image takes sustainability seriously. For over 30 years, we have created world class products which are 100% recyclable, with no vinyls, no plastics. The binders board we use in our 3 ring binders is 100% post consumer waste and we can FSC certify your project if you wish. We also print with soy inks! We can help you meet or exceed your sustainability goals.
Upcoming Corporate Image Holidays
We at Corporate Image want to wish you a stress free, safe, happy and fun Thanksgiving. If you are driving, be safe – I know the midwest has new snow as does New England!
Corporate Image is closed November 27th and 28th for the holiday, so no shipping, production, mock-ups, samples, estimates or other useful information will happen then.
If you have hard deadlines, our holiday hours are a good thing to pay attention to, but don’t worry – your sales people and the production crew are already thinking about your job and making sure everything is going well and on time.
Corporate Image will be closed from December 24th to the 26th ( Wednesday through Friday) and Thursday January 1st.
Winter is here.
While we work to meet every deadline, weather can become an issue in shipping. For orders during the winter months, if possible, try to allow a few extra days to make sure there are no delays.
Remember, all of our offices and manufacturing are in Iowa, so what matters is the path from us to you. On a side note, we have been shipping and manufacturing Corporate Image products for over 30 years and there just are not that many issues even with winter!
Designers across many industries have asked us this question, so we feel it is time to address it here. How many pages do pocket folders hold?
1 or 2 pocket folders with flat pockets
A flat pocket in a pocket folder and a flat spine will hold about 15 sheets, which means a two pocket folder can hold 30 sheets. This may mean your folder feels pretty full though.
1 or 2 pocket folder with a capacity spine
The capacity spine is very helpful, even with a flat pocket. The pocket folder doesn’t bow open and so sits better when full. Added bonus, each pocket can hold 20 sheets. So a 1 pocket folder would hold 20 sheets, a 2 pocket – 40 sheets.
Pocket folders with capacity pockets
There are two possibilities here.
Expandable pockets can hold up to 50 sheets of paper (each). These pockets sit flat until you need them, then they fold out. Great if you have variable amounts of data that you need to hand out.
Box pockets in pocket folders are the other option. These can be as big as 1/2″ to 3/4″ so they hold a lot of paper. We would suggest looking at other options at the 3/4″ size, as the weight of the paper can become an issue. Also, if you are creating a 2 pocket folder with box pockets, you may consider 1 flat pocket and 1 box pocket or two smaller box pockets for stability.
When designing your next custom pocket folder, try to get an idea of how it will be used and if there is a set amount of materials going into it. The expandable pocket folder offers the most range if the materials are variable.
Pocket folders can hold a lot more paper than you might think. Once you know what is going into your folder, all of your pocket folder options become clear!
What should you expect from a 3-ring binder manufacturer.
Presentation and 3 ring binder manufacturers are not all alike. If you are new to the game of ordering custom printed products, we’d like to give you a few ideas of what to look for in your print manufacturer.
Innovations… Styles… Options… Strengths….
Print and presentation packaging vary heavily from job to job – many of the questions may be best answered or collaborated on with your printer. Digital or offset printing, 4 color process or 4 cp plus a spot color, the best closure for cost, strength or looks (bearing in mind that what is best for one is not always best for another). Many times your project becomes a collaborative venture as you get input from the product designers, production and sales reps, which results in a fantastic product.
Innovation from your manufacturer is also important. Knowing the capabilities best and what has worked over a large range of products allows your manufacturer to be proactive in finding you solution.
Your sales team will help you navigate your process from start to finish so you want them responsive, knowledgable and able to listen. Any printer worth their salt should be able to provide samples, estimates, mock-ups for new products, templates, proofs and double check your art.
Does your print manufacturer have product designers on staff who can create products to your specifications and work with you to get exactly what you need? Even standard products are designed. Make sure your manufacturer is not just copying a template they found on the internet.
An example: Our product designers create for strength, looks, ease of use and to work with your materials. Even in something as seemingly simple as pocket folders, we re-designed the top 25 pocket folders so you know exactly which envelope they fit in, greatest range of pages, longevity and simplicity.
Clear accounting guidelines save you time and headaches. From credit policies to payment terms, get clear information.
Available to you.
Can you reach your representative when you need them? This can lower your stress by more than a little.
Learn more about how Corporate Image works with you here. If you have a question or want to discuss a project, give us a call. Cynde will be more than happy to answer your call and connect you with the right person to take care of your needs. Ask for samples or quotes here!
Our office hours are:
For the last 20 years we have heard that the world is going paperless, and yet companies are printing materials all the time. So what is happening?
The Psychology of Print
People respond to physical, tactile materials. Look at books. Some people read on kindles or other devices, but for most people I know, the feel of the book, the weight and even the turning of pages are part of the experience of the book. Books are experiences, not a collection of words.
Your presentation and marketing materials are experiences. People respond to the craftsmanship and heft of quality objects in a way an email can not mimic.
Sometimes you just need printed materials.
Some industries need to make sure the information they produce is always available.
Healthcare- From patient files to forms, this industry is paper-intensive, and predicts to be even more so over the coming years. This is one industry that if the lights go out, that information needs to be in the patients hand and available.
Also, it is a lot more comforting to have the information to read in hand instead of just receiving a web address (“You need surgery – go to this website for more information.” is not what I would want to hear…)
Legal – Papers need to be signed, stamped, delivered, read and re-read. Imagine a wedding certificate as an email. Much less romantic.
Financial / Real Estate / Insurance – All these industries produce paper that you need to have access to. If you are investing in a house, stocks or a new business it is nice to have a strong, well made folder or binder to hold your papers. It builds confidence that the organization you are dealing with exists, is legitimate and is planning to be there for you.
Print is just one component of your marketing and presentation, but it is an important one. Companies are printing less, but smarter – creating stand out pieces that have great feel, outstanding print and graphics and work with their branding.
Less but better is the mantra. Maybe you used to print 40,000 pocket folders every year. Much of that was sent to prospects that were not very warm or even pulled from lists. Now you make 10,000 folders – beautiful, a little heavier paper, maybe soft-touch lamination for a great feel – and send them to better qualified prospects. Your returns are higher and your costs are lower. That quality difference will be noticed and pay off with the clients.
What to look for in your Print Manufacturer? Your Success.
You don’t want to align your company with cheap folders, 3 ring binders that fall apart or a box that won’t close, and yet that is often what you get.
A print manufacturer should stress quality, knowledge, service and have the internal design staff to help you get exactly what you want and need.
Corporate Image has been creating custom presentation materials – from 3 ring binders, pocket folders to boxes of all types – for over 30 years. We come from a book binding tradition that started over 150 years ago and developed into what we are today.
From winning “Best Binder in the World” to GDUSA packaging awards, we have delivered the quality products that help make our customers successful. We don’t rest on our laurels, Corporate Image is constantly creating new solutions that give you quality with other attributes you need. From our eco-friendly tuck lock boxes and glue-less pocket folders to the worlds strongest 3 ring binders (flexed 250,000 times without failing!), we give you quality that will help you shine.
Print is alive and well and still helping you stand out with your clients! Contact us to get more information on how we can help you!
For many of you when you think of Iowa, you may be thinking Idaho (potatoes) or Ohio (Cleveland). We get it.
So besides being the best place for young professionals and apparently the new hipster capital of the country, lots of corn and soy beans – What else does Iowa have?
This North Face Store’s Floor Disappears, Forcing Startled Shoppers to Climb the Walls Sudden sporting challenge for visitors.
What? This is great. The truth is that most people who buy outdoor gear (clothing is just a part of that) never go farther than from the door to their car in bad weather. In fact, in general, even people who buy tents and packs generally only use them once.
The idea of forcing the clientele to scale the walls and then leap for product is genius. Shopping as an adventure sport.
Working on a printed presentation piece and wondering if you should go digital or offset (litho) printing?
This info graphic (found here) helps explain the basics of it.
Offset or litho printing still offers higher quality, but digital printing has been catching up quickly. There are a few things digital just can’t do (yet) that make offset printing a real stand out option.
The long and short of it is: big job and specific PMS or metallic inks? Offset. Short run and 4 color process? Digital. Be aware that both this and the info-graphic are not complete so talk to your printer about what you need (our people are well versed in the subtle strengths and weaknesses of each.)
Remember, if you are on the fence about which way to go with your printing, call us and we can work with you to get everything you want!
Get the best price, or make it look great. This marketing dilemma has been handed down for ages.
Lets face it, in order to represent your company or your client well, quality is key. If what you hand out to your customer is poorly made, badly printed and falls apart, what does that say about your company?
On the other hand, there are only so many marketing dollars and they have to last as long as possible. Justifying a major printed expense when budgets are tight is nearly impossible.
So what is the answer? Both are right.
The real question is why you can’t have both? Take the above piece as an example. Great printing, easy display, strong presentation and in a sturdy binder making it easy to keep handy on a shelf.
Could this have been done in a way that cost a lot more? Absolutely. Is it a design that offers a great answer to the problem of showing 9 pieces of stone? Yes it is.
If you have issues with quality vs cost, perhaps you need to talk to your packaging manufacturer more. Corporate Image has been in crafting 3-ring binder, pocket folders and boxes of all types for 30 years. Our quality is unmistakable and well know in the design community. Equally important is our experience with product design which allows us to envision a range of solutions that can give you the quality within your budget.
Don’t get me wrong, we love the super complicated, multi-piece jigsaw puzzle-ism marketing kits that just blow everyone’s mind. Everyone from production to product design gets to rethink what is possible for those! That doesn’t mean we down’t love the clean lines of a great presentation piece that solves a problem just as hard – balancing the budget and getting great presentation materials.
If anyone tries to convince you that there is a choice between your budget and quality, find a new presentation manufacturer. In fact, call us!
Corporate Image is a binder manufacturer that has set the bar for quality 3-ring binders.
With international awards like Best Binder in the World and Best Binder in North America, Corporate Image is a Midwest printer/manufacturer with world class quality.
So how do we make our amazing, strong, award winning 3-ring Binders? Click here and see for yourself!
This is a guest post by Lori Owens
Sometimes you need a little help writing a Custom Binder RFP/RFQ
Writing an RFP (Request For Proposal) or an RFQ (Request for Quote) for custom printed 3-ring binders (or finding a binder option for that variable data) can be a tough undertaking. There are a lot of variables involved, from the purpose of the binder, the artwork, the size, and even the material.
Whether you are looking for a customized printed 3-ring binder or a binder that allows you to print your own labels to provide that variable data for your binder project look no farther – Corporate Image and Naked Binder can help with your needs.
What do you need to specify for your binder RFP or RFQ?
There are some basic things to consider right off. How the binder is being used will be key. How much information is being put in, how it will be used and how it needs to represent your brand are the basic questions.
What Size Custom 3-ring Binder Do We Need?
The two key things to know here are what size paper are you putting in the binder and how much.
Is the paper US standard, half sheet or A4? If you are in the US or Canada, generally it will be 8.5″ x 11″ paper. If not, the chances are your binder will hold A4.
The next measurement to look for is capacity. For a custom manufacturer binder size is actually a measurement of ring capacity, and not the width of the spine of the binder.
In order to determine ring size in reviewing responses to your RFP, we have provided a quick overview of what ring size would be appropriate for your custom binder application, the table below is based on the number of sheets of 20# bond paper. As you can see D-ring binders hold more paper than Round ring binders. If you have a larger ring size and are using tab dividers, a D-ring also holds the paper flatter on the insuring your tabs are visible.
What are Our Priorities in this Custom 3-ring Binder RFP/RFQ?
Before we can quote a binder, you need to decide the look and feel of your binder. (See a gallery of 3-ring binder styles here!) How you are using it and what art and finish you want will determine whether it is a lined and cased binder or paperboard binder, or whether it will print digitally or offset.
Look and Feel of the binder – how it is used – how it fits with your brand
Binder Options (options list here)
Production Time, Methods, and Preferences
Another key consideration you should outline in your RFP is your anticipated project date, and whether or not the “required by” date is firm. We would specify if the request is doable right away. If the required by date is flexible (or far enough out), it allows us to consider all possible options in meeting your request, and maximizing your budget.
Corporate Image and Naked Binder’s manufacturing plant is located in Des Moines, IA, we are happy to say our binders are made in the USA. This allows for a quick turnaround time and also knowing shipping costs would be less than importing binders.
Outlining these preferences in your RFP/RFQ is helpful in generating an accurate response and enabling us to find the most effective solution for your custom binder project.
How Flexible Are Your Custom Binder Specifications?
These options might include ring size, type of paper, turned-edge, flush cut, bare board binder, or paperboard binders, finishes, D-ring, slant D-ring or round ring, artwork… any one of a number of variables. By indicating which specifications may be able to be modified in order to make your project work, this will provide us with the information needed in order to make a proper and accurate response.
Custom Binder Warehousing, Drop Shipping, and Fulfillment
It is important to include information in your RFP about the implementation of your binder program.
Will your binder program require drop shipping to multiple locations, either at the start of the program or throughout the year?
If you’re drop shipping, will it be “blind drop shipping” or white labeling?
Need More Help with Your Custom Binder RFP or RFQ?
Have Questions? We’re always willing to help. Please feel free to contact your sales consultant and let us help understand your project and provide the best possible solution for your binder project. We look forward to working with you! Contact us and let us give you a hand!
From the entire sales team at Corporate Image!
Have a happy and safe 4th!
from left to right:
Ariel, Lori Owens, Yvonne, Jenny, Michael, Jane, Barb, Lori Miller
What are the differences in color profiles for print and the web?
Boy are we happy you asked.
CMYK (Cyan, Magenta, Yellow, Black), or four color process, is a subtractive color model, meaning if you add together CMY you should get black. Color mixes being what they are, Black was added to make sure a true black could get printed.
RGB (Red, Green, Blue) is a additive color process generally used for digital devices and internet. This works on the same principle of mixing light in which a mix of red, green and blue gives you…white. Try that with ink.
PMS colors offer you a way to match exact print colors- since slight variations in mix on press can change a color. Lets say your have a VERY specific corporate color in your logo. CMYK will come very close, but if you want to be exact, you probably want to run the PMS color as a spot color. You can specify PMS for digital use, but it will get translated to RGB.
The logocompany.net put out this great info-graphic and we thought you should take a look:
Don’t you feel informed? Thanks Logo Company!
So why limit your exposure to PVC?
Our sister company Naked Binder makes off the shelf eco friendly 3-ring binders and pocket folders and has done a lot of research on vinyls, plastics and the environment. Corporate Image has been printing with soy inks, using recycled papers and board and making custom recycled and recyclable 3-ring binders, pocket folders and boxes for nearly 30 years. Together we plan to make recyclable 3-ring binders and folders the standard, eliminating tons of vinyl waste in our landfills, offices and homes.
Why you ask? So happy you did!
No other plastic contains or releases as many dangerous chemicals. These include dioxins, phthalates, vinyl chloride, ethylene dichloride, lead, cadmium, and organotins. There’s no safe way to manufacture, use or dispose of PVC products
In You and your food. As a persistent bioaccumulative toxin (PBT), it does not breakdown rapidly and travels around the globe, accumulating in fatty tissue and concentrating as it goes up the food chain. Dioxins from Louisiana manufacturing plants migrate on the winds and concentrate in Great Lakes fish. Dioxins are even found in hazardous concentrations in the tissues of whales and polar bears and in Inuit mother’s breast milk. The dioxin exposure of the average American already poses a calculated risk of cancer of greater than 1 in 1,000 – thousands of times greater than the usual standard for acceptable risk. Really scary is that dioxins concentrate in breast milk to the point that human infants now receive high doses, orders of magnitude greater than those of the average adult.
Air pollution near plants: In Mossville, Louisiana, air monitoring conducted by the US Environmental Protection Agency in 1999 showed concentrations of vinyl chloride more than 120 times higher than the ambient air standard.
Working in plants: Studies have documented links between working in vinyl chloride production facilities and the increased likelihood of developing diseases including angiosarcoma of the liver, a rare form of liver cancer, brain cancer, lung cancer, lymphomas, leukemia, and liver cirrhosis.
The multitudes of additives required to make PVC useful make large scale post consumer recycling nearly impossible for most products and interfere with the recycling of other plastics. Of an estimated 7 billion pounds of PVC thrown away in the US, only 14 million – less than 1/2 of 1 percent – is recycled. The Association of Post Consumer Plastics Recyclers declared efforts to recycle PVC a failure and labeled it a contaminant in 1998. We tried. Learn more about how that went.
Although vinyl is in theory recyclable, there are currently no vinyl recycling programs available. The vast majority of PVCs end up in landfill or incinerated – and both are environmentally hazardous. Currently 0.1% to 3% of vinyl is recycled (mostly industrial waste) of the 2 billion and 4 billion pounds of PVC that is discarded in the US every year.
PVC poses a great risk in building fires, as it releases deadly gases long before it ignites, such as hydrogen chloride which turns to hydrochloric acid when inhaled. As it burns, whether accidentally or in waste incineration, it releases yet more toxic dioxins. PVC burning in landfill fires may now be the single largest source of dioxin releases to the environment. If you see the former entry about recycling, with the approximately 8400 landfill fires every year in the US, this is an issue.
Links to more information
Vinyl Industry Sites
We would like to celebrate the life and work of Massimo Vignelli whose work has influenced generations and delighted and intrigued (OK and angered) many.
Corporate Image and Naked Binder were created on the idea that “less is more” – clean design, less fuss and better function which was influenced in no small part by Massimo Vignelli the pioneering graphic and interior designer who died Tuesday morning in his Manhattan home. He was 83.
Designing any object, whether a 3-ring binder or a building requires thought into use, environment and user. For years, the idea of healthier environments was not a high priority – people smoked at work, the convenience of plastics out-weighed many other concerns -but with greater information on how things affect us, healthier is becoming a larger component of design.
I thought this article was interesting as a perspective from an architect designing the spaces we all spend a lot of time in:
From our perspective as a manufacturer, what goes inside the building is equally important. We spoke with an architect who had a LEED building fail it’s initial air test because of the furnishings and office supplies. With 60 million + 3-ring binders being sold in the US each year, we believe that from carpeting to binders, each element of your environment needs to be considered.
At Corporate Image, we design every component of our products. From inert laminates to soy inks, recycled papers to 100% recyclability, we track what we use to give you a healthy product that looks and works better than anything else you can find.
The 2014 How Design Live conference was full of information, visuals and conversation.
While we talked binders, printing, glue-less pocket folders and the finer details of corrugates, the conference had a lot to offer besides shop talk.
We met Dandy Duck, a hard drinking, world traveler if we have ever met one.
We also walked by the finish line for the Boston marathon (Boston Strong!) everyday.
And we have one photo of Jenny nearly getting arrested…
Also, really enjoyed talking to the people at Monadnock Paper, New Leap paper, Feierisen, Johnny Cupcake, Emma and so many more!
A digitally printed binder allows you to make your binders in quantities of 50 and up, which is great for proposals, meetings and conference information binders.
There are a few differences in how the artwork is treated and how they need to be submitted that we should discuss.
1. Formats for submitting
2. Corrections to artwork
Formats for submitting your artwork:
We ask that your binder art be submitted in PDF format. This insures that your art doesn’t shift, modify or lose elements when sending us the files.
What is a PDF file? Glad you asked. We turn to Wikipedia:
Since the art work is encapsulated in one file, what we print is exactly what you designed and sent. How do you find where to output a PDF file? Good question. In the Adobe design suite you should look where you save your files:
Corrections to design / art files
Remember that whole PDF thing? This means if there is an error when we open your file (art is misplaced in relation to the template, we noticed something mis-spelled… something like that), we will let you know what is wrong and you will need to correct it.
Double check everything before sending files to save time. Also keep your work files until the job is done. I am sure you do anyway in case a client calls and needs a later version with some changes, but we still wanted to mention it.
Layout of your Digitally Printed Binder
Turned Edge = The part of the cover that gets folded into the inside of a binder.
Any artwork that runs to the end of the turn-in should probably not have text that needs to be read, but continues your design into the binder. All text that needs to be read on the cover should be at least 1/8″ away from the “edge of binder” line. There can be 1/16th of an inch shift of the cover in manufacturing the binder, so if text is too close to the edge there is a possibility it will get lost.
I am going to refer you to How to Use a Binder Template #1 on this one, but wanted to re-iterate: In North America you read a book spine by placing your right ear on your shoulder, in Europe the left ear to shoulder. Check it out to make sure you are right. We don’t know who your customers are, so can’t second guess you.
This series will continue so keep an eye out and email us your questions to email@example.com. For the subject “Hey! I have a question!”
Because it is awesome.
Naked Binder is our line of well designed, eco friendly 3-ring binders providing you with an off the shelf option for what you need.
Like Corporate Image’s binders, the Naked Binder lines are strong, well crafted and designed to make a statement. Made from FSC certified 100% post consumer waste board and tested to 250,000 flexes (and that was the bare board binder), these binders offer you a sustainable option for your proposals, office supplies and storage. All of the Naked Binder products are acid neutral, so they will not harm your papers or photos if you are storing over time.
Naked Binder is a sister company of Corporate Image that dovetails with our ideals, production and craftsmanship to offer you a full range of 3-ring binders for what ever your need, from notebook binders to pocket folders.
Naked Binders are perfect for proposals, conferences, meetings, archives or office binders, thees binders are easily labeled, written on, screen printed or even letter pressed if you need them customized.
How do you decide between a pocket folder, presentation binder or a 3-ring binder?
First off I am going to assume that you know what each of these items are. (if not, scoot down to the bottom of the post – just don’t tell anyone)
Time to talk to yourself. If you can answer these questions, it will make your choice easier:
Get a 3-ring Binder -
if over 220 sheets of paper, it needs to last and or is heavily used.
The more paper you need to use and the more heavily used your information is, I would suggest a 3-ring binder. The heavier board means it will stand up to abuse better and keep looking great. And also, the weight of all that paper risks pulling a rivet out of a presentation binder.
These are great for proposals – especially in Engineering and Construction – interior design, sample kits, car companies, and a lot of other uses. Also ideal for conferences and important meetings. Added bonus of branding for quality, sturdiness and design possibilities.
Get a Presentation Binder -
if under 220 sheets of paper, paper needs to be locked in and/or there is some variable paper (presentation binders have pockets too!)
Presentation binders straddle the hardback 3-ring binder and a pocket folder in that they have pockets and a ring. The paperboard is not as sturdy as a 3-ring binder, so if it is going to be heavily used over a longer period of time – consider going to the 3-ring binder.
Many healthcare information packets use presentation binders for a few reasons: It only gets heavy use for a limited period of time, pockets allow extra information to be easily stored and the rings hold the important information in place.
Get a Pocket Folder -
if you have a smaller amount of paper that may need to be accessed out of order.
Sometimes a pocket folder is the ideal thing. Great branding possibilities, easy to cary and organizes all of your papers in a flash.
We have seen a lot of these in healthcare and financial information packets, and for anything that just needs to hold less, but important, paper.
Printed or plain 18pt or 22pt paper with pockets that is folded so the pockets are on the inside. Usually with 1 or 2 pockets that can be horizontal or vertical. All this brings a huge amount of variations of pocket styles, capacity pockets…
A heavy recycled board (in our case 94pt to 110pt and 100% post consumer waste) that can be bare, wrapped in cloth or printed paper sheets with a 3-ring mechanism to hold various amounts of paper. We case and line our binders like a hardcover book. Why? So they are the strongest 3-ring binders in the world.
Your company marketing materials, including your 3-ring binders, should match your quality, strength, look and values.
Corporate Image offers you the best quality 3-ring binders from printing, craftsmanship while also creating an eco friendly binder that is 100% recyclable. We start with FSC certified 100% post consumer waste board, print with soy inks on FSC certified papers and produce binders that are 100% recyclable.
Why get a recyclable binder?
There are many reasons.
Better Marketing Materials.
With superior offset and digital printing, stronger construction and great craftsmanship, the 3-ring binder you get from Corporate Image looks better, works better and lasts longer. It is a clear statement of your company values and who you are.
You and your company believe that we all need to do more to protect the environment. Each small step towards reducing toxics in our offices and landfills add up.
Vinyl binders are toxic – from creating the vinyl and binder, to off-gassing on the shelf to creating issues in landfill. The vinyl is not recyclable anywhere in the US at this point. With so many being made still, this is an issue for landfill operators especially if there are fires (about 9000 landfill fires a year in the US)
Many corporations are pushing to go greener because it saves money. One of our binders will last longer and look better – meaning that your marketing materials are in great shape in your clients hands for longer. If you need to dispose of the binders, ours are 100% recyclable meaning no toxic waste permits which you need for large amounts of vinyl binders.
Corporate Image believes that your custom 3-ring binders can be more than a way to store paper. We see them as a branding tool, a marketing presentation piece that sets you apart from the rest. From the craftsmanship we put in at our midwestern production plant to the eco-friendly recycled binder materials, we give you a 3-ring binder that aligns with your values.
Whether you are designing your first 3-ring binder or your 500th, there are a few common errors to watch out for.
So here you are with you binder template, ready to start making your art and getting creative on that custom binder. Today we are going to look at three things to watch for that often trip people up.
1. Spine Text : how it reads.
2. Spine Text: Keeping it out of the hinges
3. Rivets: avoiding having a hole in your artwork
Lets see an example:
Who doesn’t love flying children? And one of them is mine, so I think this would make a fine binder.
Reading Spine Text: First of all in the U.S., when you read spine text your head tilts to your right. In Europe, your head tilts to the left. As your fine manufacturer of binders, we don’t know who your audience is, so we may not question your choice in that but your client might.
Positioning Spine Text: The beginning and end of the spine also includes the hinge, which is pressed into the board. This is a bad place to have small text as it can be somewhat lost in the flex. Allow 3/8th to 1/2″ from the end of those lines on the template to insure the safety of your text.
Images that stretch through the hinge look great, color blocks – anything like that – but small text can be hard to read.
Avoiding the rivets: I dropped the rivets out to insure they were more visible, I would not do that in the final artwork. Common errors are when the text on the bottom of the page has a rivet in it or an image has a hole in it.
How this comes up is that the image that you lay down masks the template. Rivets are easy to forget about if you are not doing this all the time. To solve this problem, go to layers when you are building your art and screen back your art until the template shows more strongly. Check to insure those rivet are not in awkward places.
Alternately, you can do what I did and fill them (leaving the template layer on top) with a very contrasting color so you just can’t forget them. Since the fill is part of the template, you don’t have to worry about seeing that in your artwork later.
We will keep our series on Using a 3-Ring Binder Template going to cover a few more common errors. Keep an eye out!
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